Business Analyst - Marketing & Sales

Nu Skin; Xico; Presencial; MXN 626,000 - 985,000; Jornada completa

Descripción de la vacante

A leading wellness company in Veracruz is seeking a Data Analyst to enhance data-driven decision-making across sales and marketing. The ideal candidate will analyze data performance, automate reporting processes, and contribute to strategic business insights. Bilingual proficiency in Spanish and English is required, alongside strong skills in Excel and experience in data analytics or business intelligence roles. Join a company that values diversity and inclusion while supporting your growth through competitive benefits and flexible working arrangements.

Servicios

Comprehensive medical coverage

Incentive bonus program

Flexible work arrangements

Maternity and paternity leave

Formación

• Minimum 1-2 years of experience in a data analytics or business intelligence role.
• Strong analytical thinking and problem-solving skills.
• Ability to manage multiple priorities in a fast-paced environment.

Responsabilidades

• Run and maintain reports using MicroStrategy, SAP, and Advanced Excel.
• Analyze performance of promotions and incentive programs.
• Track sales trends and monitor performance.

Conocimientos

Data analysis

Problem-solving

Project management

Bilingual (Spanish and English)

Educación

Bachelor's degree in Data Science, Business Analytics, Statistics, Economics, or related field

Herramientas

Microsoft Excel

MicroStrategy

SAP

SQL

Python

Descripción del empleo

About the Role : What you'll do :

Data Extraction & Reporting- Run and maintain reports using MicroStrategy, SAP, and Advanced Excel to gather data on sales, performance, and incentives.

• Use tools such as Excel and MicroStrategy to manage and manipulate data from multiple sources.
• Develop and automate dashboards and recurring reporting tools to ensure timely access to KPIs and business metrics.

Promotional & Incentive Analysis- Analyze the performance of promotions and incentive programs across the Americas region, including Latin and North America, to identify key success factors and areas for improvement.

Programs Data Analysis- Collaborate with marketing and sales teams to support the design of more effective promotional strategies based on data insights.

• Support the Programs team by analyzing incentive results against pre-established success factors and identifying key participation trends and ROI.
• Document findings and performance metrics in established tracking systems to ensure consistency and visibility of results.

Sales Performance Monitoring- Track sales trends across markets, product categories, and leader segments.

• Support leadership with deep-dive revenue-based analyses to identify underperforming segments, markets, or product lines.
• Provide actionable recommendations to improve field effectiveness, with a focus on uncovering growth opportunities among sales leaders.
• Monitor and evaluate subscription performance, identifying churn trends, retention drivers, and opportunities to grow recurring revenue.

Forecasting & Launch Planning- Contribute to sales forecasting models, particularly for new product launches and high-impact campaigns.

• Support resource allocation and inventory planning by providing data-driven projections.
• Supports in the analysis of portfolio performance to understand areas of improvement.

Strategic & Cross-Functional Support- Partner with teams across sales, marketing, finance, and customer service to support ongoing initiatives and projects.

• Present findings clearly through reports, charts, and presentations for both technical and non-technical audiences.
• Help drive data literacy and performance culture across the organization.

What you'll need :

• Bachelor's degree in Data Science, Business Analytics, Statistics, Economics, or a related field.
• Minimum 1-2 years of experience in a data analytics or business intelligence role, ideally in a direct selling, multilevel marketing (MLM), or consumer goods environment.
• Proficient in Spanish and English (written and verbal) — this is a requirement due to the cross-regional nature of the role.
• Advanced skills in Microsoft Excel (pivot tables, Power Query, macros, advanced formulas).
• Strong analytical thinking and problem-solving skills.
• Ability to manage multiple priorities in a fast-paced, dynamic environment.

Bonus points for :

• Prior experience in the direct selling industry or similar distributor-based business model.
• Familiarity with SQL and / or Python for querying and automating data processes.
• Experience with MicroStrategy and SAP systems.
• Understanding of basic statistical or forecasting techniques.
• Experience collaborating with international and multicultural teams

Our Benefits & Perks :

You will be part of an engaged, inclusive, global community that values family, giving back, beauty, and sustainability.

We offer competitive benefits to eligible employees with comprehensive medical coverage; an incentive bonus program; and access to our top-quality beauty & wellness products.

You'll also be empowered to prioritize what's important to you through flexible work arrangements and a vacation policy.

Thinking about expanding your family?

We have maternity and paternity leave too.

Our Commitment :

We are committed to seeking, developing, and empowering diverse individuals and perspectives.

We seek to be a global community where every employee and consumer knows and feels they belong.

We are proud to be an equal opportunity employer, and success at Nu Skin is independent of race, age, gender orientation, sexual orientation, religion, or disability.