43542870660 - UX / UI Designer

Activate Talent; Ciudad de México; A distancia; MXN 1,286,000 - 1,655,000; A tiempo parcial

Descripción de la vacante

A fast-growing nutrition brand is seeking a UX/UI Designer to enhance their e-commerce platform. This role involves designing intuitive customer journeys, optimizing digital experiences, and collaborating with various teams. The ideal candidate has 3–5+ years in UX/UI design and a strong portfolio. Familiarity with tools like Figma and Adobe XD is crucial for success in this position, which allows for flexible work arrangements.

Formación

• 3–5+ years of experience in UX/UI design, preferably in DTC or e-commerce.
• Strong portfolio showcasing web and mobile design projects.
• Solid understanding of user-centered design and conversion optimization.

Responsabilidades

• Audit current site flows and optimize user experience.
• Create wireframes and prototypes for new features.
• Support A/B testing and monitor KPIs to guide iterations.

Conocimientos

UX/UI design experience

Figma proficiency

Strong communication skills

Herramientas

Adobe XD

Sketch

InVision

Descripción del empleo

Overview

Position: UX/UI Designer – E-commerce & Digital Experience

Type of Contract: Independent Contractor

Schedule: Full-time, flexible with core U.S. business hours

Location: Remote – U.S. preferred

About the Company

A fast-growing, mission-driven brand in the nutrition and wellness space is expanding its direct-to-consumer platform. Known for premium, regeneratively sourced products, the company prioritizes transparency, quality, and education. As the brand scales, it’s focused on delivering a seamless, engaging, and conversion-optimized digital experience.

Scope of the Role

We’re seeking a UX/UI Designer to lead the design and optimization of the digital customer journey. This role will ensure that the e-commerce platform reflects the brand’s premium identity while delivering an intuitive, high-performing shopping experience. You’ll collaborate with marketing, merchandising, and creative teams to improve site functionality, design user flows, and maintain consistency across all digital touchpoints.

Key Responsibilities

• User Experience & Journey Design
  • Audit current site flows and identify friction points and drop-off areas
  • Create wireframes, prototypes, and mockups for new features and product pages
  • Design intuitive navigation, filtering, and personalized product recommendations
• User Interface & Visual Design
  • Ensure visual consistency across desktop and mobile experiences
  • Develop UI elements (buttons, icons, layouts, grids) aligned with brand identity
  • Integrate storytelling modules, educational content, and testimonials
• Testing & Optimization
  • Support A/B testing of layouts, visuals, and UX features
  • Monitor KPIs (bounce rate, time on page, add-to-cart, conversion) to guide iterations
  • Implement usability testing and gather customer feedback
• Cross-Functional Collaboration
  • Work closely with developers to ensure smooth implementation
  • Align with marketing, lifecycle, and content teams to support campaigns
  • Coordinate with leadership to align design priorities with business goals

Qualifications

• 3–5+ years of experience in UX/UI design, preferably in DTC, e-commerce, or lifestyle brands
• Strong portfolio showcasing web and mobile design projects with performance outcomes
• Proficiency in Figma, Sketch, Adobe XD, InVision, or similar tools
• Solid understanding of user-centered design, conversion optimization, and responsive design
• Experience collaborating with developers and working on platforms like Shopify
• Analytical mindset with comfort using data to guide design decisions
• Strong communication skills to present design rationale to creative and business stakeholders

Preferred Qualifications

• Experience in food, nutrition, or wellness brands
• Familiarity with CRO tools and testing methodologies
• Ability to balance brand storytelling with performance goals
• Comfort working in fast-paced, remote environments
• Interest in shaping the future of a mission-driven digital experience