About EveryWatch
EveryWatch is a forward‑thinking technology company positioned in the luxury watch sector. The company provides data insights across multiple facets of the watch market, benefiting enthusiasts, collectors, retailers and major watch brands. Leveraging AI, advanced analytics and proprietary digital tools, EveryWatch delivers market transparency, empowering users to make informed purchasing, investment and strategic decisions in the luxury watch space.
Position Overview
We are seeking a Digital Performance Marketing Manager to lead our paid media, growth and acquisition efforts across multiple digital channels. This individual will play a key role in optimizing EveryWatch’s marketing strategies to drive customer acquisition, engagement and retention. The ideal candidate is data‑driven, results‑oriented and passionate about leveraging digital marketing to scale an innovative technology platform within the luxury watch industry.
Key Responsibilities
- Performance Marketing Strategy: Develop and execute multi‑channel digital marketing campaigns across paid search, social media and display marketing to drive customer acquisition and revenue growth.
- SEO & SEM Management: Optimize search engine marketing (Google Ads, etc.) and organic search performance to enhance visibility and drive traffic.
- Paid Social & Retargeting: Manage and optimize paid social campaigns (Meta, LinkedIn, etc.) and remarketing efforts to improve engagement and conversion rates.
- Analytics & Reporting: Track, measure and analyze key performance metrics using Google Analytics, CRM and marketing automation tools, ensuring continuous optimization.
- Conversion Rate Optimization (CRO): Develop A/B testing strategies for landing pages, ads and website elements to maximize conversions.
- Budget Management: Oversee digital marketing budgets, ensuring optimal allocation of resources to maximize ROI.
- Collaboration & Stakeholder Management: Work closely with content, product and sales teams to align marketing initiatives with business goals.
- Market & Competitor Analysis: Stay updated on industry trends, competitive landscape and emerging digital marketing technologies to refine strategies.
Requirements
- Bachelor’s degree in Business Management, Marketing & Communications or a related area of study.
- 2+ years of experience in digital marketing, performance marketing or growth marketing, preferably within an e-commerce, SaaS or technology‑driven platform.
- Strong expertise in paid media, Google Ads, Facebook Ads and programmatic advertising.
- Proficiency in Google Analytics, Google Tag Manager and marketing automation platforms (HubSpot, Marketo, etc.).
- Experience with SEO, SEM and conversion rate optimization (CRO).
- Excellent analytical skills with the ability to interpret data, generate insights and make data‑driven decisions.
- Strong project management skills with the ability to handle multiple campaigns simultaneously.
- Experience in a startup or the venture capital space is a plus.
- Excellent level of spoken and written English is a MUST.
- Passion for luxury watches and the broader collector ecosystem is a plus.
Benefits
- Competitive Salary: USD salary based on skills and expertise brought to the role.
- Professional Development: Opportunity to work in a dynamic and rapidly growing company, providing ample room for growth and development.
- Exposure to a Diverse Team: Working with a diverse team provides a broad range of insights and experience, contributing to a well‑rounded professional background.
- Remote Work Opportunity: Flexible work environment allowing you to work from anywhere.