Digital Business Partner

Havas Group; Milano; Ibrido; EUR 50.000 - 70.000; Tempo pieno

Descrizione del lavoro

A leading media agency is seeking a Digital Business Partner to manage digital media for luxury Brands. The role involves developing comprehensive strategies, overseeing social media execution, and mentoring a team of specialists. Candidates should have around six years of experience in digital media management, particularly in the luxury sector. This position offers a hybrid workplace in Milan and requires strong communication skills and a passion for digital marketing.

Competenze

• Approximately six years of experience in digital media management, particularly in social media.
• Demonstrated experience managing complex digital media strategies in the luxury industry.
• In-depth knowledge of social media platforms and analytics systems.

Mansioni

• Manage digital media budgets for luxury Brands across markets.
• Develop actionable digital strategies and media plans.
• Oversee execution and performance monitoring across channels.
• Produce insightful reporting to guide strategic decision making.
• Define optimization and innovation roadmaps across channels.

Conoscenze

Digital media management

Social media strategies

Google Ads

Leadership capabilities

Analytical mindset

Communication skills

Team player attitude

Organizational skills

Strumenti

Meta

TikTok

Pinterest

LinkedIn

Google Ads

Descrizione del lavoro

Agency : Forward Media (Forward Media s.r.l.)

Job Description :

As part of strengthening its team, Forward Media, the agency dedicated to the global leader in Luxury, is currently seeking a Digital Business Partner.

Key Responsibilities

• Lead the end-to-end management of digital media budgets for luxury Brands operating across multiple markets, ensuring strategic coherence and flawless execution;
• Develop actionable digital strategies and full funnel media plans comprehensive of data-driven audience and channel mix planning, in consideration of business goal, product priorities and market dynamics;
• Oversee the execution and performance monitoring across social, display and video channels, in alignment with industry best practices through the constant relationship with the main Digital Players and Media Owners;
• Produce insightful reporting to guide Clients’ strategic decision making and drive business growth while improving YoY media results;
• Define the optimization and innovation roadmap across channels, deploying pilots and leveraging automation solutions;
• Maintain sharp daily communication with Client stakeholders, and lead quarterly business reviews with senior Client Leadership;
• Manage and mentor a team of mid-senior digital specialists, ensuring their continuous professional development;
• Closely collaborate with other Agency teams, including Programmatic, Data and Analytics ones, to deliver fully integrated digital solutions and contribute to the improvement of internal processes.

Requirements

• Approximately six years of experience in digital media management, with a specific focus on social media area;
• Demonstrated experience in managing complex digital media strategies, ideally within the luxury industry and/or on accounts with meaningful spending power;
• Impressive knowledge of the main social platforms (as, Meta, TikTok, Pinterest, LinkedIn, etc.) and Google Ads, both from a theoretical and practical application perspective;
• In-depth knowledge of third-party tracking, measurement frameworks, and major analytics systems;
• Proven leadership capabilities and the ability to operate with autonomy and accountability;
• Strong analytical mindset and strategic thinking alongside hands‑on optimization ability;
• Exceptional communication skills;
• Team player attitude, excellent organizational skills and attention to details, critical thinking and result‑oriented approach;
• Passion for digital marketing topics – fashion and beauty interest is a plus.

Workplace: Hybrid (agile working + Milan office)

Working hours: Full‑time

Employment terms and salary: aligned with the candidate’s experience and skills.

This job posting is open to candidates of all genders (Law 903/77). Candidates may send their CV including the following authorization for the processing of personal data:

I authorize the processing of my personal data pursuant to Art. 13 of Legislative Decree 30 June 2003 No. 196 – “Personal Data Protection Code” and Articles 6 and 13 of GDPR 679/16 – “European Regulation on Personal Data Protection.”

Contract Type : Permanent

Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.