B2C eCommerce Growth Marketer

Ketosource; Italia; Ibrido; EUR 30.000 - 50.000; Tempo pieno

Descrizione del lavoro

A health optimization company in Italy seeks a Growth Marketing Coordinator to manage advertising campaigns, oversee product information, and optimize customer engagement strategies. The ideal candidate has 1-2 years of B2C growth marketing experience, particularly on Amazon and Shopify, and possesses strong organizational and communication skills. We offer a flexible work environment focusing on personal growth and meaningful relationships.

Servizi

Personal growth focused environment

Lifestyle flexibility

Meaningful relationships

Impactful work on health

Competenze

• 1-2 years’ experience in growth marketing for a B2C/DTC company.
• Exceptional ability to grow customer bases, especially on Amazon.
• Fluent in written and spoken English.

Mansioni

• Manage and refine ads campaigns weekly.
• Update product information database for accuracy.
• Coordinate email workflows for customer lifecycle.

Conoscenze

Growth marketing experience

Attention to detail

Strong written communication skills

Tech-savvy

Self-organization

Formazione

Bachelor’s degree or higher in STEM

Strumenti

Shopify

Amazon Seller Central

Google Workspace

Notion

WordPress

Descrizione del lavoro

Founded in 2015, Ketosource Limited has grown to become the #1 European nutraceutical and health optimisation company in the Ketogenic & Fasting space. Our success has been founded on raising the standard in three areas:

• Scientific Foundation: Our team comprises scientists and we undertake research to back our solutions with evidence and data.
• Quality Standards: We’re raising the standard of nutrition products to pharma-like standards. Through formulation to production we work to the highest active ingredient purity and lowest contaminant levels.
• Lifestyle Integration: Health is a human challenge. We acknowledge this and work with people to understand their obstacles and integrate solutions that work with their lifestyle for the long term.

Our Solutions Combine The Following

• Health products: We develop and distribute a range of premium keto and fasting nutrition products.
• Digital services: We leverage technology to best support our customers’ journey to results. These include online courses, knowledge databases (video, text), AI and algorithms, and coaching services.
• Strategic partner solutions: We work closely with other unique companies with the best solutions that complement our own.

We are a small team focused on making a meaningful impact on the health of humanity. Our mission is to build health solutions that help humanity live longer and better quality lives. We are driven by ambitious goals, fast execution, and a strong sense of urgency. Join us if you want to shape the next generation of health optimisation companies.

The Role

Ads Management

• Using our in-house system to manage and refine ads campaigns on a weekly basis.

Product and Brand Information Management and Updates

Product Materials Management

• Product-to-Market workflow: Working on a variety of tasks in our product to market workflow from implementation of the communications perspective to bring a new product to market.
• Product Information database management: Managing the product information database to ensure accuracy, consistency and updates in all languages. Includes product packaging and product listing information.
• Product marketing content management: Managing, updating and refining our product listing content, including:
• A+ Content/Shopify Page content
• Images, infographics and illustrations
• Video (co-ordinating video editor for updates/refinements)

Store Management

• Updates to our storefronts across Europe and Middle East in their local languages
• Amazon marketplace storefronts
• Our own Shopify storefronts

Email Workflows

• Implement and update email workflows across the entire lifecycle of customers
• Write and publish emails according to specific style guidelines in line with brand and persona
• Refine the organisation system for email workflows and maintain over time

Conversion Optimization through Experiments

• Ideating, designing and implementing new copy, content, page, email, and ad split tests
• Reviewing experiment statistics weekly to identify winners and new opportunities for split tests

Co-ordination of Supporting Services and Team

• Coordinate and supervise people supporting you in areas such as video editing/podcast editing, packaging file editing, and translations

Ad Hoc Project and Sprint Activity

• Adhoc project involvement based on your strengths.

Ideal Profile

Must-Haves

• Experience & Track Record
• 1–2 years’ experience (including internships) in growth marketing for a B2C/DTC company.
• Proven ability to grow customer bases, especially on:
• Amazon (most important)
• Shopify (or another DTC platform)
• Exceptional Attention to Detail: Top 5% ability to spot errors and maintain consistency across all work.
• High Standards & Drive for Improvement: Commitment to continually raising quality standards through mentoring and self-learning.
• Excellent Self-Organisation: Proactive in managing priorities, meeting deadlines, and communicating early about changes.
• Strong Written Communication Skills: Ability to write and format content to a high standard, with a good eye for presentation and visuals.
• Self-Learner & Resourceful Problem-Solver – Proactive, independent, and enthusiastic about overcoming challenges.
• Fluent English: Impeccable written and spoken skills.
• Tech-Savvy: Comfortable with Notion, Google Workspace, AI tools, Shopify, Wordpress, Amazon Seller Central
• Systems-Oriented Mindset: Ability to consistently follow, refine, and build on internal systems and workflows.
• Strong Research Skills: Able to find and verify high-quality information beyond basic searches.

Nice-to-Haves

• Educational Background: Bachelor’s degree or higher in a STEM field
• Copywriting Skills: Formal experience or solid understanding of persuasive writing.
• Additional Languages: German, Spanish, Italian, French, Arabic.
• Visual Content Skills: Ability to review and ensure the quality of images, infographics, and videos.

What's on Offer?

• DESIGNED FOR MEANINGFUL IMPACT ON PEOPLE’S HEALTH: We hold ourselves accountable to results and are innovating on health optimisation solutions.
• PERSONAL GROWTH FOCUSED ENVIRONMENT: We prioritize personal and professional growth.
• MEANINGFUL RELATIONSHIPS: We value meaningful relationships with teammates, clients, and partners.
• LIFESTYLE FLEXIBILITY: Location and time flexibility to support personal life and goals.