Trade Marketing

The Harvest Group; Jakarta Utara; On-site; IDR 100.000.000 - 200.000.000; Full time

Job summary

A leading marketing firm is seeking a Trade Marketing professional in South Jakarta. The role involves developing trade marketing strategies, collaborating with retail partners on promotional activities, and analysing market trends to drive sales. Candidates should have a minimum of 3 years in trade marketing, excellent communication skills, and familiarity with the local market. This full-time position offers a dynamic work environment and opportunities for creative problem-solving.

Qualifications

• Minimum 3 years of experience in trade or retail marketing.
• Strong understanding of trade marketing principles.
• Excellent communication and interpersonal skills.

Responsibilities

• Develop and execute trade marketing strategies.
• Liaise with retail partners for promotional activities.
• Analyse market trends to identify opportunities.

Skills

Trade marketing strategies

Communication skills

Data analysis

Problem-solving skills

Job description

About the role

As a Trade Marketing professional at The Harvest Group, you will play a crucial role in driving the company's strategic marketing initiatives in the South Jakarta region. This full‑time position offers the opportunity to work in a dynamic and innovative environment, collaborating with cross‑functional teams to deliver impactful trade marketing campaigns.

What you'll be doing

• Develop and execute effective trade marketing strategies to increase brand visibility and drive product sales in the local market.
• Liaise with retail partners to plan and coordinate in‑store promotional activities, including product launches, displays, and merchandising.
• Analyse market trends and competitor activities to identify opportunities for growth and differentiation.
• Manage and optimise trade marketing budgets to ensure efficient utilisation of resources.
• Collaborate with the marketing and sales teams to align trade marketing objectives with the overall business strategy.
• Monitor and report on the performance of trade marketing initiatives, using data‑driven insights to continuously improve.

What we're looking for

• Minimum 3 years of experience in a trade marketing or retail marketing role, preferably within the consumer goods or FMCG industry.
• Strong understanding of trade marketing principles, including category management, point‑of‑sale strategies, and channel marketing.
• Excellent communication and interpersonal skills, with the ability to build and maintain relationships with retail partners.
• Proficiency in data analysis and the use of marketing analytics tools to measure campaign performance.
• Creativity and problem‑solving skills to develop innovative trade marketing solutions.
• Familiarity with the South Jakarta market and a good understanding of local consumer behaviour.