Senior SEO & AI Search Specialist

LinkIT pt.; Provinsi Bali; On-site; IDR 200.000.000 - 300.000.000; Full time

Job summary

A leading tech firm in Indonesia is seeking a Senior SEO and AI Search Specialist to enhance their organic presence across Google and AI-driven platforms. Responsibilities include technical SEO audits, developing AI-powered SEO systems, and optimizing for AI search behavior. The ideal candidate should have advanced technical SEO skills, experience with Google Search Console, and be comfortable working independently. This is an exciting opportunity for those interested in the intersection of SEO and AI technology.

Qualifications

• Senior-level SEO specialist with deep technical focus.
• Comfortable working independently and owning outcomes.
• Curious about how AI changes search behavior.

Responsibilities

• Perform and maintain full technical SEO audits.
• Design content frameworks aligned with how LLMs extract answers.
• Track rankings, traffic, and technical health.

Skills

Advanced technical SEO

Google Search Console

Structured data

Entity-based SEO

Core Web Vitals optimization

Collaboration with developers

Tools

Ahrefs

Semrush

Screaming Frog

Job description

Role Summary

We are hiring one Senior SEO and AI Search Specialist to own and scale our organic presence across Google and AI-driven search platforms. This role goes beyond traditional SEO. The candidate must understand how search engines and AI models ingest, rank, and surface information, including Google AI Overview and other AI answer engines.

This person will also design and develop an internal AI-powered SEO agent to systemize research, optimization, and monitoring across our brands.

This is a specialist role, not a generalist or junior SEO position.

Core Responsibilities

1. Technical SEO Ownership

• Perform and maintain full technical SEO audits
• Manage site architecture, crawlability, indexation, and internal linking
• Optimize Core Web Vitals, page speed, and mobile performance
• Handle structured data, schema markup, and entity optimization
• Resolve issues related to canonicalization, pagination, redirects, and log files
• Work closely with developers on SEO-critical implementations

2. Search Engine and AI Visibility

• Optimize content and structure for Google AI Overview inclusion
• Design content frameworks aligned with how LLMs extract answers
• Build and maintain entity-based SEO strategies
• Optimize for E-E-A-T signals across all owned properties
• Monitor how our brand and pages are referenced by AI platforms
• Actively test and refine strategies for AI-driven discovery

3. Content and Semantic Strategy

• Define keyword, topic cluster, and search intent strategies
• Guide content teams with SEO-driven briefs that prioritize ranking and AI retrieval
• Optimize existing content for semantic depth and clarity
• Identify content gaps based on search demand and AI behavior

4. Internal AI SEO Agent Development

• Design an AI agent that supports SEO workflows such as:
  1. Keyword and topic discovery
  2. Content optimization checks
  3. Technical issue detection
  4. SERP and AI visibility monitoring
• Work with internal teams to define requirements and usage
• Maintain and improve the agent over time
• Ensure the tool supports scale across multiple brands and domains

5. Monitoring, Reporting, and Insight

• Track rankings, traffic, and technical health
• Monitor AI Overview appearances and AI citations
• Provide clear, decision-ready reports for management
• Translate SEO data into actions, not theory

Required Expertise

• Advanced technical SEO
• Google Search Console and log file analysis
• Structured data and schema.org
• Entity-based and semantic SEO
• Core Web Vitals optimization
• AI search behavior and LLM content extraction
• SEO for multi-domain or multi-brand environments
• Collaboration with developers and product teams

AI and Tooling Requirements

• AI-assisted content and research workflows
• Prompt design for SEO and content extraction
• SEO tooling such as Ahrefs, Semrush, Screaming Frog, or similar
• Custom workflows using AI models or automation tools
• Building internal tools or systems, even if not as a full engineer

Candidate Profile

• Senior-level SEO specialist with deep technical focus
• Comfortable working independently and owning outcomes
• Thinks in systems, not one-off tactics
• Curious about how AI changes search behavior
• Practical, execution-oriented, and data-driven