Area Sales Manager – Central Java & East Java, Indonesia

LOF International Dairy Product JSC; Jawa Timur; On-site; IDR 200.000.000 - 300.000.000; Full time

Job summary

A leading dairy company in Indonesia is seeking an experienced Area Sales Manager to lead sales efforts across Central and East Java. The ideal candidate will have over 2-3 years of experience in FMCG sales and a proven track record in driving team performance. Responsibilities include monitoring sales performance, analyzing market trends, and coaching the sales team. This role offers opportunities for travel and career growth.

Qualifications

• More than 2 - 3 years of relevant experience leading a sales area in a similar position within an FMCG company.
• In-depth understanding of the local market and competitive landscape.
• Good command of English and ability to drive team productivity.

Responsibilities

• Develop & implement a sales plan to achieve the targets.
• Monitor sales performance and take corrective action.
• Analyze market trends and customer behavior.
• Lead, coach, and motivate the sales team.
• Prepare sales report and performance updates.

Skills

Sales plan development

Market analysis

Team leadership

Negotiation skills

Problem-solving skills

Presentation skills

Customer focus

Education

Graduated from the University

Tools

Sales tech tools (SFA or similar)

Job description

Position: Area Sales Manager – Indonesia.

Base Working Location: 1 Central Java; 1 East Java, Indonesia.

Job Description:

• Develop & implement a sales plan to achieve the targets for the assigned area.
• Monitor sales performance and take corrective action where needed.
• Analyze market trends, competitor activities, and customer behavior.
• Lead, coach, and motivate the distributor sales team and PSI team
• Set KPIs for the sales team and conduct regular reviews.
• Ensure the sales FJP effectiveness of each sales route.
• Manage relationships with distributors, key accounts, and key customers.
• Monitor distributor stock, orders, and inventory.
• Ensure efficient distribution coverage and in-store visibility via merchandising, POSM.
• Prepare sales report, forecast, and performance updates.
• Manage compliance with company policy, consumer, and trade programs.
• Conduct joint visit / on-the-job training to the sales team, market audits, availability check, and competitor comparisons.
• Assist in resolving market issues and proposing solutions/improvements to the sales team.
• Coordinate the implementation of various business activities, such as product launches, customer conferences, …
• Ad-hoc Duties: Complete other tasks assigned by superior management.

Requirement:

• Graduated from the University.
• More than 2 - 3 years of relevant experience leading a sales area in a similar position within an FMCG (Fast-Moving Consumer Goods) company with a proven track record.
• In-depth understanding of the local market, competitive landscape.
• Experience in territory management.
• Familiar with sales tech tools (SFA or similar).
• Planning & training skills
• Problem-solving skills.
• Presentation and facilitation skills.
• Good command of English.
• Ability to drive team productivity.
• Strong leadership.
• Energetic, ambitious, and committed.
• Open mind, customer focus.
• Negotiation and communication skills.
• Willing to travel.