puestos de Wfh en United States

Freddie’s Flowers was founded by Freddie Garland in October 2014 with one ambition: to change people’s relationship with flowers. We believe flowers aren’t only for grand occasions, but they make every day special, inspiring creativity and sparking joy.

Our starting point was our direct-to-consumer subscription model, helping us grow a loyal UK following. We launched in Germany in 2020, and then in 2021 we secured significant backing from The Craftory, a like-minded purpose-led global investment house, helping us expand, develop and grow. 2023 saw us start our gifting service – bringing the best of Freddie’s Flowers to everyone who needs it (even last minute!).

From the seed of an idea we continue to flourish; we’re now a B Corp organisation. And our founding mission remains unchanged – to change the world of flowers, and to change the world with flowers.

As the Brand Director, you’ll be the strategic lead for our brand - ensuring it grows with clarity, consistency, and resonance. You’ll guide and support our founder-led creative vision, elevate execution across all customer touchpoints, and connect brand positioning to long-term business goals.

You’ll lead and mentor a passionate brand + creative team, ensuring everyone is aligned and empowered to deliver standout work - while keeping our brand emotionally rich, culturally relevant, and commercially sharp.

This is a senior strategic role, ideal for someone with deep brand building experience in consumer, lifestyle, or luxury categories, looking to work part-time in a hands-on but high-impact leadership position.

This role is focused on strategic leadership, brand growth, and alignment across all

• Brand Strategy & Positioning
• Refine and evolve the brand strategy to drive awareness, growth, loyalty, and cultural relevance
• Define brand architecture, messaging, and tone of voice
• Lead seasonal and annual brand planning with input from key creative and commercial stakeholders
• Creative Leadership & Oversight
• Support and mentor the team to deliver emotionally compelling campaigns and content
• Champion brand consistency across all channels: packaging, social, web, partnerships, and product
• Provide brand & creative direction at key moments (e.g., launches, shoots, seasonal campaigns)
• Team Leadership & Collaboration
• Manage and coach the Senior Brand Manager, Creative Director and Copy Lead, providing clear priorities and structured development
• Represent the Brand + Creative team to the Board
• Act as a bridge between the creative and commercial teams, ensuring alignment
• Nurture a positive and purposeful brand culture within the team
• Growth & Innovation
• Guide brand evolution as the company expands into new categories (e.g., gifting, retail, or international markets)
• Use insight, intuition, and data to uncover brand opportunities and audience segments
• Stay ahead of cultural trends and competitor activity

• An experienced brand leader (10+ years) with a background in consumer, beauty, lifestyle, or premium DTC
• A sharp brand thinker with a deeply creative instinct and commercial awareness
• Highly collaborative and emotionally intelligent, with a mentorship mindset
• Comfortable working closely with a founder and creative-led team
• Excited to build something beautiful, joyful, and culturally meaningful

• Experience in subscription or membership models
• Background in premium, seasonal, or sustainability-driven brands
• Interest in floristry, wellness, or creative lifestyle content

• Option to buy extra holiday days
• Discounted flowers for friends/family
• WFH (where applicable)
• Learning and Development Support
• Cycle to work scheme
• Employee Assistance Programme
• Discounted gym membership
• Cash plan with Medicash
• Health and wellbeing sessions with The Mind Clinic
• Team socials and events
• Bi-Weekly lunch
• And Flowers!

Freddie’s Flowers recognises our success is dependent on the success of our people. Freddie’s Flowers is committed to creating an inclusive work environment with a diverse workforce where everyone feels safe and valued. All applicants will receive consideration for