Seo Specialist ofertas em United States

• Develop and implement the Amazon SEO strategy, refining ways of working with key stakeholders, and building strong relationships with the sales and marketing functions.

• Own the ASIN Opportunity finder in Amazon Tech to maximize PDP traffic and conversion.

• Act as a strong digital and e-commerce advisor.

• Own the feedback loop with Content Creation Agency to improve Amazon-specific deliverables.

• Manage the creation and optimization of divisional brand stores and CPLs.

• Contribute to the relationship with Search activation agency and align on the direction and targets for organic Share of Voice (SOV).

• Analyze results of all implementations and use Amazon Tech and PacVue to develop an SEO-specific strategy that complements Paid efforts to increase brand visibility and sales for the e-commerce business.

• Conduct A/B tests with content to identify content relevancy and share best practices for the category.

• Monitor review ratings on key lines to identify opportunities for improvement.

• Partner with Media and Trading teams to define macro-divisional strategies.

WHO YOU ARE

• Experienced in Content Development and Optimization: Proven track record in developing and optimizing high-quality digital content with a focus on SEO best practices.

• Expertise in SEO: Deep knowledge of search engine optimization, including keyword research, on-page optimization, and content management.

• Digital Performance Marketing: Hands-on experience in campaign planning, execution, and optimization to achieve measurable results.

• SEO Tools Proficiency: Skilled in using SEO tools to optimize landing pages, conduct keyword research, and execute search engine strategies effectively.

• Knowledge of Various Tools: Familiar with tools such as Search Frequency Report, Share of Voice reporting (Pacvue), and Amazon AMS/Vendor Central, leveraging them to gather insights, track performance, and optimize strategies.

• Excellent communication and influencing skills, with experience building relationships across all organizational levels.

• Solution-oriented mindset with the ability to work accurately at pace and cope with ambiguity.

• Experience managing change through rapid growth.

WHAT WE OFFER

Our industry-leading, award-winning benefits package demonstrates how much we value our people. We offer a fair and competitive package to help you thrive, including perks like money-saving offers, free mortgage advice, share options, an enhanced pension plan, and up to 60% off iconic brands such as YSL, CeraVe, Armani, Kiehl's, and Garnier. We also provide private medical and dental insurance, discounted gym memberships, onsite mental health support, enhanced family leave, and up to 4 weeks of paid fertility leave. We support your growth with leadership programs, expert talks, and continuous learning opportunities.

WHO WE ARE

L’Oréal operates in 150 markets across five continents, dedicated to creating beauty that moves the world. As the industry leader with €29 billion in sales, we are committed to solving complex challenges at scale while fostering inclusivity and sustainability. Our mission in the Consumer Products Division is to democratize beauty, making it accessible and sustainable for all. Our portfolio includes global brands like L’Oréal Paris, Maybelline New York, Garnier, and NYX Professional Makeup, along with other iconic brands like Essie and Carol’s Daughter.

HOW WE RECRUIT

We pride ourselves on creating a diverse, equitable, and inclusive environment. Our employment practices are committed to fairness and non-discrimination based on race, religion, gender identity, sexual orientation, national origin, age, socioeconomic status, medical condition, disability, or other protected statuses. We value different backgrounds, experiences, and perspectives, believing that our differences fuel innovation and growth.

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