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Marketing Analyst
Job summary
A tech scale-up in the UK is seeking a Senior Marketing Analyst to enhance marketing effectiveness measurement. The role is fully remote and requires over 3 years of experience in marketing analytics within the digital sector. Candidates should be well-versed in SQL and comfortable with data storytelling. Competitive compensation of up to £75k plus bonus and equity is offered. Join an ambitious team navigating the complexities of marketing insights.
Qualifications
- 3+ years of experience in marketing, media, or growth analytics.
- Experience with incrementality measurement approaches such as lift studies and MMM.
- Ability to communicate complex data insights to senior leaders.
Responsibilities
- Measure marketing effectiveness across paid media and the marketing mix.
- Advise on trade-offs between short-term performance and long-term value.
- Evolve attribution and measurement frameworks.
Skills
Tools
Senior Marketing Analyst
Tech Scale-up/ UK (Fully Remote)
Up to £75k + bonus + equity
- Shape how they measure marketing effectiveness across paid media and the wider marketing mix
- Act as a subject-matter expert on acquisition KPI’s and measurement strategy, advising on trade-offs between short term performance and long-term value.
- Evolve their attribution and measurement frameworks
- Bring together experiments, MMM, cohorts and attribution signals into clear, decision-ready insight
- Help navigate the trade-offs between scale, efficiency, and long-term value
- You’ve worked in marketing, media or growth analytics within the digital sector.
- 3 years+ sector experience working in a fast-paced growth tech brand, marketplace, peer to peer platform, subscription or similar.
- Hands on experience with effectiveness and incrementality measurement approaches such as lift studies, MMM and A/B testing
- You can turn complex data into clear stories that senior leaders actually use
- You’re confident with SQL, comfortable with Python or R, and familiar with large datasets and marketing platforms (they use Databricks).
We are unable to respond to everyone due to a high volume of applicants. We will get in touch if you are successful in your application.
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.