Senior Marketing Manager

Michael Page; Cheltenham; Hybrid; GBP 65,000 - 80,000; Full time

Job summary

A cyber-security company in Cheltenham is seeking a Senior Marketing Manager to lead the execution of marketing strategies in the technology sector. The ideal candidate will have strong SaaS expertise and experience in multi-channel campaigns. Responsibilities include designing marketing strategies, overseeing campaign budgets, and producing engaging content. This role offers a competitive salary of £65,000 to £80,000, along with a performance-related bonus and flexible working arrangements based on office presence 2-3 days a week.

Benefits

Competitive salary

Performance related bonus

Flexible working

Qualifications

• Proven experience within SaaS.
• Ability to work collaboratively with cross-functional teams.
• Strong project management and organisational skills.

Responsibilities

• Design and implement comprehensive marketing strategies to drive pipeline growth.
• Take ownership of campaign planning, budgeting, and performance optimisation.
• Produce engaging content including videos, graphics, and blogs.

Skills

SaaS experience

Multi-channel marketing campaigns

Project management

Collaborative skills

Knowledge of marketing trends

Tools

HubSpot

AI tools

Job description

Overview

We are seeking a Senior Marketing Manager to lead and deliver marketing strategies in the technology industry. This role is based in Cheltenham and requires a results-driven individual with a strong background in marketing and a focus on achieving business growth.

Client Details

My client is a South-West based cyber-security company looking to add a Senior Marketing Manager to their team, who will drive and execute the marketing strategy.

Description

Responsibilities

• Design and implement comprehensive marketing strategies to drive pipeline growth.
• Take ownership of campaign planning, budgeting, and performance optimisation.
• Produce engaging, high-quality content including videos, graphics, blogs, and case studies.
• Administer and refine HubSpot workflows, automations, and reporting dashboards.
• Partner closely with Sales to ensure seamless MQL-to-SQL transitions.
• Measure and analyse KPIs, traffic, engagement, and conversions, to enhance campaign effectiveness.
• Utilise AI tools and marketing technology to scale content creation and campaign delivery.
• Offer strategic insights and thought leadership to influence market positioning.

Qualifications

• Proven experience within SaaS.
• Strong knowledge of marketing strategies, tools, and platforms – you will be setting the strategy and then executing, so must be happy rolling up your sleeves!
• Experience in managing multi-channel marketing campaigns.
• Ability to work collaboratively with cross-functional teams.
• Strong project management and organisational skills.
• Knowledge of current trends and best practices in the marketing field.
• Harness AI and marketing technologies to streamline content creation and campaign delivery.

Job Offer

Competitive salary ranging from £65,000 to £80,000 DOE
Performance related bonus
Flexible working - Cheltenham office based 2-3 days per week