Sales Development Manager - EMEA

HSI; United Kingdom; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading B2B SaaS company in the UK is seeking a Sales Development Manager to lead their SDR/BDR team across EMEA. You will be responsible for optimizing outbound prospecting strategies and mentoring the team to drive measurable growth. The ideal candidate has over 5 years of B2B sales experience and has successfully led SDR teams in a fast-paced environment. This role offers significant career growth opportunities within a collaborative culture.

Qualifications

• 5+ years in B2B sales with at least 2+ years leading SDR/BDR teams in a SaaS environment.
• Proven track record of exceeding quotas and building outbound-driven pipeline.
• Strong coaching and leadership skills.

Responsibilities

• Lead and develop the SDR/BDR team, setting goals and creating a growth culture.
• Own team quotas for qualified meetings and track conversion rates.
• Design and refine outbound strategies to generate new opportunities.

Skills

B2B sales experience

SDR/BDR leadership

Coaching skills

Operational management

Salesforce proficiency

Collaboration

Adaptability

Tools

Salesforce

Sales engagement platforms

Job description

We are seeking an experienced Sales Development Manager to lead our growing SDR/BDR team across EMEA. This is a high-impact role in a fast-scaling B2B SaaS environment, focused on building and optimizing outbound prospecting strategies that generate qualified pipeline for our Account Executives.

Reporting to the SVP of Marketing, you’ll lead a team that thrives on cold outreach, data-driven performance, and disciplined execution—while also maximizing inbound and marketing-generated opportunities. You’ll be responsible for mentoring and developing your team, refining processes, and driving measurable pipeline growth. This is an exciting opportunity to join a market-leading SaaS company and play a pivotal role in scaling demand generation and sales success across the EMEA region.

Location: Candidate must actively reside in UK

What You'll Do:

• Lead & Develop the Team: Recruit, mentor, and coach SDRs/BDRs, setting clear goals and creating a culture of accountability, growth, and career progression.
• Manage Performance: Own team quotas for qualified meetings, track conversion rates, and run regular reviews to ensure both quality and quantity of pipeline delivery.
• Drive Outbound Excellence: Design and refine multi-channel outbound strategies—cold calling, email, LinkedIn, events follow-up—that consistently generate new opportunities.
• Optimize Processes: Build and refine SDR playbooks, sales scripts, and outreach cadences; leverage data to continuously improve conversion and efficiency.
• Lead Allocation & Coordination: Oversee inbound lead routing, ensuring territories and partners are aligned, leads are followed up quickly, and marketing demand-gen campaigns are fully maximized.
• Collaborate Cross-Functionally: Partner with Sales, Marketing, and Partner teams to align on ICPs, messaging, and campaign execution.
• Leverage Technology: Utilize Salesforce, sales engagement platforms, and AI-driven prospecting tools to scale productivity and performance.
• Report & Scale: Provide regular performance updates to senior leadership, and establish a scalable SDR model that evolves as our EMEA footprint grows.
• Be Hands-On: Roll up your sleeves when needed—whether it’s refining outreach messaging, jumping on prospecting campaigns, or supporting at events and trade shows.

• 5+ years in B2B sales with at least 2+ years leading SDR/BDR teams in a high-growth SaaS environment.
• Proven track record of consistently exceeding quotas and building outbound-driven pipeline.
• Strong coaching and leadership skills, with experience hiring, onboarding, and developing SDR/BDR talent.
• Skilled in operational management — setting KPIs, running performance reviews, and reporting on pipeline contribution.
• Hands-on experience with Salesforce and sales engagement platforms (e.g., Outreach, SalesLoft, Gong, LinkedIn Sales Navigator); familiarity with AI-driven prospecting tools a plus.
• Expertise in building SDR playbooks (cadences, objection handling, messaging, multi-channel outreach).
• Ability to scale processes and systems in a fast-moving environment while balancing quality and efficiency.
• Strong collaborator who can partner with Sales, Marketing, and Partner teams to align on ICPs, campaigns, and lead flow.
• Experience in compliance, training, HR, or EHS technology solutions is a plus, but not required.
• Adaptable and resilient leader who thrives in a dynamic, scaling SaaS environment.

• Impact from Day One: Shape and scale the SDR function for EMEA in a brand-new leadership role within a growing B2B SaaS company.
• High-Growth SaaS Environment: Work at the intersection of innovation and execution, where agility, outbound prospecting, and data-driven strategies drive success.
• Career Growth Opportunity: As we expand our footprint across EMEA, this role offers clear pathways into broader sales leadership.
• Innovative Sales Tech Stack: Leverage cutting-edge tools, including Salesforce, sales engagement platforms, and AI-driven prospecting, to keep your team ahead of the curve.
• Collaborative Global Culture: Partner with Sales, Marketing, and Partner teams across regions while building a best-in-class sales development function locally.