Remote Lifecycle Marketing Lead: Scale Engagement

Referral Board; Remote; GBP 134,000 - 227,000; Full time

Job summary

A global HR solutions company is looking for a Head of Lifecycle Marketing to lead their marketing strategy and improve customer engagement. The ideal candidate will have a proven track record in lifecycle marketing, strong analytical skills, and experience in team management. The role allows for a flexible working environment and emphasizes innovation and a customer-first approach. Competitive salary and benefits included.

Benefits

Budget for local in-person social events

Flexible work schedule

Qualifications

• Proven track record in lifecycle, CRM, or retention marketing, especially in fast-paced environments.
• Strong analytical skills and ability to leverage data in strategy.
• Experience managing high-performing teams focused on accountability.

Responsibilities

• Own the lifecycle marketing strategy from onboarding to retention.
• Mentor a team of lifecycle marketers, fostering innovation.
• Design and optimize multi-channel lifecycle programs.

Skills

Lifecycle marketing expertise

Analytical skills

Team management

Customer segmentation

Fluent English

Job description

A global HR solutions company is looking for a Head of Lifecycle Marketing to lead their marketing strategy and improve customer engagement. The ideal candidate will have a proven track record in lifecycle marketing, strong analytical skills, and experience in team management. The role allows for a flexible working environment and emphasizes innovation and a customer-first approach. Competitive salary and benefits included.