Marketing Manager

Razorblue Group Ltd; Thornaby-on-Tees; Hybrid; GBP 42,000; Full time

Job summary

A leading tech firm in Thornaby-on-Tees is seeking a Marketing Manager for a one-year maternity cover. The ideal candidate will have a strong background in developing marketing strategies and managing marketing activities. Responsibilities include lead generation, overseeing the marketing executive, and contributing to the marketing strategy. The role offers a base salary of £42,000 with additional benefits such as flexible working and private health insurance.

Benefits

Base salary of £42,000 per annum

Flexible working

25 days holidays per annum

Private Health Insurance

Birthday off

Enhanced maternity, paternity leave

Fully funded training and accreditations

Two paid charity volunteering days per year

Discounted Broadband

Life insurance

Quarterly team social fund

Cycle to Work scheme

Partnership with Currys for tech gear

EV Scheme for eco-friendly cars

Qualifications

• Experience in developing and managing marketing strategies.
• Experience with online analytics, AdWords, design, print and PR.
• Experience with relevant software applications.

Responsibilities

• Identify opportunities and produce leads meeting business prospect criteria.
• Develop creative pitches and propositions aimed at specific industry sectors.
• Oversee the day to day marketing activities completed by the Marketing Executive.
• Manage the marketing team to design and production of marketing materials.
• Provide detailed marketing pack for monthly board meetings.

Skills

Excellent Interpersonal Skills

Excellent communication skills

Ability to persuade, influence and negotiate

Excellent telephone skills

Computer literate

Ability to build strong working relationships

People centric approach & service

Excellent conversational fluency in English

Education

Business or marketing-related degree

Tools

MS Office

Photoshop

InDesign CS

Job description

razorblue role:

We are looking for a Marketing Manager to join our growing team of like-minded tech people. This role is a one-year maternity cover position.

Should you choose to accept, your responsibilities will encompass:

Lead Generation

• Identify opportunities and produce leads meeting the businessesprospect criteria

• Build and maintain strong, long-lasting relationships with prospects

• Develop creative pitches and propositions aimed at specific industry sectors

• Proactively follow up leads generated, working with the new business team on converting these opportunities

• Use of initiative to identify and follow up opportunities with companies who are not already on the database

• Manage the database to a high degree of accuracy to ensure targeted marketing activity can take place to generate new business

• Identify and grow opportunities and collaborate to ensure growth attainment

• Ensure all sales opportunities are logged inPipeDrive and are kept up to date

• Attendance and participation at internal sales meetings

• Attend partner prospecting meetings with a view to obtaining warm leads/introductions

Marketing Strategy

• Supporting the creation and ongoing changes to the marketing strategy in conjunction with the Head of Marketing, CCO, and CEO, keeping the business in line with their objectives

• Supporting the Head of Marketing with the budget of the marketing department ensuring the budget spend is delivering a return on investment

PeopleManagement

• Oversee the day to day marketing activities completed by the Marketing Executive ensuring tasks are completed in line with the businesses strategy, quality & timeframes

• Complete bi-annual performance review process and development planning for all members of their team

• Carries out weekly one-to-one meetings with each team member

• Provides regular informed training to the team

• Work with Head of People to recruit, interview, select, hire, and employ an appropriate number of employees when applicable.

• Coach, mentor, and develop team members, including overseeing new employee onboarding and providing career development planning and opportunities.

• Maintain transparent communication. Appropriately communicate company information through department meetings, one-on-one meetings, and appropriate email and regular interpersonal communication.

Marketing Activities

• Managing the overall performance of the marketing function which includes third parties for services such as AdWords, design, print and PR

• Identify, plan and deliver with the marketing team personalised marketing campaigns to different sectors, highlighting the services and experience razorblue offer

• Manage the marketing team to design and production of marketing materials, such as websites, brochures and collateral materials used by the team

• Delivering with the team content used for blogs, social media, advertising platforms such as business magazine and PR

• Manage prospect database, ensuring inbound leads are tracked and up to date information updated at all times, new opportunities/prospecting data added on a monthly basis and ensuring database is consistently cleansed

• Manage the businesses sponsorship & charity agreements

Reporting

• Provide detailed marketing pack for monthly board meetings

• Work with marketing staff to develop detailed marketing plans covering all marketing channels

• Establish marketing goals based on past performance and market forecasts

• Research and analyse market trends, demographics, pricing schedules, competitor products, and other relevant information to form marketing strategies

EventOrganisation & Networking

• Manage and deliver the company’s attendance at events, such as trade shows, partner networking events, conferences, and balls

• Manage the businesses networking schedule ensuring participation in relevant events with preparation before and post review required
  

razorblue requirements:

We know its unrealistic to find someone who ticks all of these boxes (extra points if you do), which is why we seek those eager to develop over time through our development resources and peer learning. If this aligns with your own personal growth mindset, we would love you to apply.

Qualification

• Business or marketing-related degree or equivalent professional qualification

Experience

• Experience in all aspects of developing and managing marketing strategies.

• Experience with relevant software applications (MS Office, Photoshop, InDesign CS)

• Experience with online analytics, AdWords, design, print and PR.

Skills

• Excellent Interpersonal Skills

• Excellent communication skills – both verbal and written

• Ability to persuade, influence and negotiate effectively at all levels within and outside the organisation

• Excellent telephone skills

• Computer literate

• Ability to build strong working relationships (internal/external)

• People centric approach & service

• Excellent conversational fluency in English is required to clearly explain complex technical issues

Continuous learning and development are central to our culture, and we heavily invest in elevating our people, not just hiring those already at an expert level.

razorblue gives:

Working for an IT partner isn’t for the faint hearted, it requires drive, passion for technology, collaboration, and a drive to innovate.

If you want to learn more about the IT domain as a whole or specialise in one particular area, you can do that here. We are not looking for the most qualified people, but people who have a true drive to learn and a passion for the technology sector. Our learning and development opportunities, combined with our team's drive for growth, result in a high volume of promotions granted year after year.

We operate a hybrid working policy across most roles and often get asked why we haven’t made the decision to go fully remote… For us, natural learning opportunities are invaluable and office working enables this and has also inspired our collective culture of teamwork.

Our other benefits include:

• Base salary of £42,000 per annum depending on skills and knowledge

• working (50% in the office/ at home)

• Flexible working to suit your work life fit

• 25 days holidays per annum + public holidays + the ability to purchase 10 more

• Private Health Insurance with Vitality Health

• Your birthday off

• Enhanced maternity, paternity, adoption leave + baby bonus

• Fully funded training and accreditations to expand your skillset

• Two paid charity volunteering days per year

• Discounted Broadband

• Life insurance

• Quarterly team social fund

• Cycle to Work scheme

• Gear up with the latest tech toys through our partnership with Currys

• Cruise around in an eco-friendly electric car with our EV Scheme

We're committed to creating an inclusive and accessible recruitment process. Please don't hesitate to reach out if you require any reasonable adjustments to participate in our application or interview process. We're here to support you.

Agencies/Recruiters Please Note:

To maintain an efficient and direct application process, refrain from contacting us regarding our vacancies. We encourage individual candidates to apply directly through our website, as it enables us to manage our hiring process more effectively. Razorblue does not accept unsolicited speculative CVs. We take no liability for fees or commissions if hiring someone who applied directly or was sourced through other means. Any emailed disclaimers indicating otherwise will not supersede this policy. Candidates must be submitted only in response to specific requisitions from our talent acquisition team. Thank you for your cooperation.