Marketing Manager

OutThere RPO; Greater London; On-site; GBP 50,000 - 70,000; Full time

Job summary

A leading FinTech SaaS company in the Greater London area is seeking a proactive Marketing Manager to drive marketing strategies during a crucial hypergrowth phase. The ideal candidate will have over 3 years of experience in B2B SaaS marketing, with proven digital expertise and a knack for data analysis. In this hands-on role, you'll manage multi-channel campaigns and collaborate closely with various teams. Join us to help shape our marketing efforts and contribute significantly to our growth.

Qualifications

• 3+ years of proven experience in a marketing role, preferably in B2B SaaS FinTech.
• Strong understanding of digital marketing channels including SEO and PPC.
• Excellent communication skills with a focus on articulating campaign results.

Responsibilities

• Support the development of marketing plans and execute campaign elements.
• Manage and optimize multi-channel campaigns to drive leads.
• Analyze metrics using Google Analytics and provide insights.

Skills

B2B SaaS experience

Digital marketing channels

Data analysis

Project management

Tools

Google Analytics

HubSpot

Salesforce

Job description

Description

We are a rapidly growing FinTech SaaS business, harnessing next generation technology to transform the corporate and syndicated loan market with our cloud-native platform DLX.

At Oneiro we cultivate a culture of autonomy, data-driven decision making, and exceptional work. The successful candidate will be joining the company at a crucial moment in our evolution as a business as we enter a period of hypergrowth and scale. The Marketing Manager has an exciting prospect ahead of them and will be set to see swift return for their high-impact efforts.

We are seeking a shrewd and proactive Marketing Manager to join our team and contribute significantly to our marketing strategies. This is a hands‑on role where you will support lead generation, increase brand awareness, and help optimize the customer acquisition funnel within the competitive corporate & syndicated lending software landscape. The ideal candidate is an unstoppable force who is adept at translating market insights into actionable, measurable campaigns.

Key Responsibilities

• Strategy Support & Execution: Support the development of marketing plans and take ownership of executing specific campaign elements that align with business goals and KPIs.
• Campaign Management: Launch, manage, and optimize multi‑channel campaigns (email, content, social, events) to drive qualified traffic and generate leads.
• Performance Analysis: Monitor key metrics (e.g., CAC, conversion rates) using tools like Google Analytics and CRM platforms (HubSpot / Salesforce). Use data to provide insights and suggest optimizations.
• Content & Brand: Collaborate with our team to create compelling messaging and collateral (case studies, white papers, blog posts, ad copy).
• Collaboration: Work closely with the Sales, Product Development, and Customer Success teams to ensure alignment across the customer journey.
• Market Insight: Assist with market research to understand customer pain points, competitive landscape, and industry trends.
• Event Management: Support our team in increasing our presence at market conferences and events – and hosting our own events such as roundtables and networking drinks.
• Agency Management: Effective management of marketing agencies and freelancers.

Skills, Knowledge and Expertise

Required Skills

• Experience: Approximately 3+ years of proven experience in a marketing role, with a strong preference for experience within a B2B SaaS FinTech environment.
• Digital Expertise: Solid understanding of core digital marketing channels, including SEO, PPC, and email marketing.
• Analytical Mindset: Proficiency in data analysis and experience with marketing analytics tools (e.g., Google Analytics, HubSpot).
• Communication: Excellent written and verbal communication skills, with an ability to clearly articulate campaign results.
• Project Management: Strong organizational skills, with the ability to manage multiple tasks simultaneously.
• Remote Working: Proven ability to work autonomously and effectively as part of a remote, distributed team.
• Availability: Willingness to work evenings and travel.

Desired Expertise

• PPC: Experience managing and optimizing PPC campaigns across Google Ads and other platforms.
• SEO: Knowledge of SEO best practices, basic technical SEO principles, and content strategy to drive organic growth.
• Data Analytics: Experience in using data analysis to inform marketing decisions.
• AI Marketing: Familiarity with leveraging AI‑powered marketing tools and automation to improve efficiency.