Marketing Intelligence Senior Analyst

Certain Advantage; Alwalton; Hybrid; GBP 60,000 - 80,000; Part time

Job summary

A leading marketing consulting firm is seeking a Senior Marketing Analyst for a 12-month hybrid contract in Peterborough. You will develop insights, conduct market research, and collaborate with teams to support commercial growth. Ideal candidates have experience in market intelligence and proficiency in tools like Salesforce and Power BI. This role offers £30 per hour.

Qualifications

• Experience in market intelligence, business analytics, or related fields preferred.
• Background in demand planning activities is a strong plus.
• Advanced proficiency in Excel for data analysis and complex reporting.

Responsibilities

• Develop reports and insights and maintain the internal portal.
• Deliver critical market research to support strategic projects.
• Lead efforts to share market trends with the business community.

Skills

Market intelligence

Business analytics

Proficient in Salesforce

Power BI for data visualization

Advanced Excel proficiency

Proficient in SharePoint

Use of AI tools

Job description

Overview

Senior Marketing Analyst. £30 per hour. PAYE. Certain Advantage are hiring for a Senior Marketing Analyst based in Peterborough. This role is on a 12-month contract and is hybrid (3 days onsite, 2 days remote).

Responsibilities

• Develop reports and insights and maintain the internal portal to provide wider market and macroeconomic context.
• Deliver critical market research to support strategic projects.
• Use AI tools to produce quick, bespoke research projects.
• Lead efforts to share market trends, competitive activity, and industry developments with the business community.
• Identify opportunities through research and collaboration with internal teams to support commercial growth.
• Design and conduct Voice of the Customer and Voice of the Business programs to generate targeted insights.
• Support customized research requests from Marketing, Product, and Business Development teams.
• Build and maintain market models, including market size, share, and growth projections.
• Promote a culture of intelligence gathering, knowledge sharing, and insights-driven decision-making.

The individual

• Experience in market intelligence, business analytics, or related fields preferred.
• Background in demand planning activities (coordinating between sales and supply chain) is a strong plus.
• Proficient in Salesforce and databases for operational needs.
• Skilled in Power BI for data visualization (preferred).
• Advanced proficiency in Excel for data analysis and complex reporting.
• Proficient in SharePoint.
• Proficient in the use of AI tools.

If this sounds like your next career move, apply today.