Marketing Executive

BRORRITOS BROCKLEY LTD; City Of London; On-site; GBP 30,000 - 45,000; Full time

Job summary

A growing restaurant brand in London seeks a Marketing Specialist to enhance brand visibility through strategic digital campaigns. The role involves market research, campaign monitoring, and collaboration with creative teams. Candidates should have proven experience in digital marketing and be adept at analyzing trends to propose innovative strategies. Competitive salary ranges from £30,000 to £45,000 yearly.

Qualifications

• Proven experience in marketing roles, particularly digital marketing.
• Ability to analyze market trends and consumer behavior.

Responsibilities

• Identify marketing needs based on business goals.
• Conduct market research and present findings.
• Develop digital marketing strategies and monitor performance.

Skills

Market research interpretation

Digital marketing strategies

Social media management

Creative content development

Job description

Overview

Collaborate with Brand Lead to identify marketing needs based on business goals, customer trends, and brand direction. Conduct and interpret market research on customer preferences, industry trends, and competitor activity. Present research findings and strategic recommendations to the team. Provide insights to improve menu design, pricing, packaging, and promotional tactics. Develop and execute digital strategies including social media, paid campaigns, influencer marketing, content, and email. Brief internal and external creatives to ensure alignment with Brorritos' tone and values. Monitor campaign performance, engagement, and conversions, and suggest optimisations. Liaise with internal teams and partners to coordinate and refine marketing efforts. Stay up to date with trends and propose creative ideas that reflect Brorritos’ identity.

Responsibilities

• Collaborate with Brand Lead to identify marketing needs based on business goals, customer trends, and brand direction.
• Conduct and interpret market research on customer preferences, industry trends, and competitor activity.
• Present research findings and strategic recommendations to the team.
• Provide insights to improve menu design, pricing, packaging, and promotional tactics.
• Develop and execute digital strategies including social media, paid campaigns, influencer marketing, content, and email.
• Brief internal and external creatives to ensure alignment with Brorritos' tone and values.
• Monitor campaign performance, engagement, and conversions, and suggest optimisations.
• Liaise with internal teams and partners to coordinate and refine marketing efforts.
• Stay up to date with trends and propose creative ideas that reflect Brorritos’ identity.

Qualifications

• Experience: Required
• Employment: Full-time
• Salary: £30,000 – £45,000 yearly
• Starting time: Immediate start!