EMEA Marketing Director: Growth, Brand & Strategy

BetterUp; Greater London; Hybrid; GBP 112,000 - 141,000; Full time

Job summary

A global human transformation company is seeking a Marketing Director for EMEA located in London. You will spearhead regional marketing strategy, focusing on brand awareness and demand generation across diverse markets. Candidates should have over 10 years of B2B marketing experience in SaaS or technology and a proven track record in leadership and collaboration. This role offers competitive compensation, benefits, and the opportunity to build a high-performing marketing team. Hybrid working model with required office attendance two days a week.

Benefits

Flexible time off

Generous employer pension contribution

Private medical insurance option

Access to BetterUp coaching

Hybrid work model

Free lunch on specified days

Extra leave days for various purposes

Annual stipend for professional growth

Year-round charitable donation

Qualifications

• 10+ years of B2B marketing experience, preferably in SaaS or technology sectors.
• Successful in leading across multiple EMEA markets.
• Experience leading marketing for a US-based global technology startup.

Responsibilities

• Own the end-to-end EMEA marketing plan.
• Translate global priorities into regional strategies.
• Build demand generation and ABM programs.

Skills

B2B marketing

Demand generation

ABM

Field marketing

Localized content strategy

Leadership

Collaboration

Communication

Analytical mindset

Tools

Salesforce

Marketo

HubSpot

6sense

DemandBase

Job description

A global human transformation company is seeking a Marketing Director for EMEA located in London. You will spearhead regional marketing strategy, focusing on brand awareness and demand generation across diverse markets. Candidates should have over 10 years of B2B marketing experience in SaaS or technology and a proven track record in leadership and collaboration. This role offers competitive compensation, benefits, and the opportunity to build a high-performing marketing team. Hybrid working model with required office attendance two days a week.