Digital Marketing Manager

Rainbow Trust; Leatherhead; On-site; GBP 45,000 - 52,000; Full time

Job summary

A leading children’s charity in Leatherhead is looking for a Digital Marketing Manager to lead the digital and design team. You will be responsible for managing the charity's website and digital platforms, overseeing social media and email marketing. The role requires strong leadership, a data-driven approach, and experience in creating engaging content that aligns with fundraising goals. Benefits include a competitive salary, flexible working hours, and robust training opportunities.

Benefits

Flexible working hours

Employee Assistance Programme

25 days of annual leave

Pension scheme

Training and development programmes

Qualifications

• Experience in managing digital marketing teams effectively.
• Strong knowledge of online marketing tools and analytics.
• Ability to create compelling content for various channels.

Responsibilities

• Lead the digital and design team to achieve fundraising goals.
• Manage the charity's website and digital presence.
• Oversee social media and email marketing initiatives.

Skills

Data-driven approach

Leadership skills

Persuasiveness

Multi-tasking

Creative problem-solving

Tools

Content Management Systems

Google Analytics

Email marketing platforms

Social media management tools

Data Studio

Tag Manager

Job description

This Best Companies Top 50 mid‑sized company and Top10 charity is looking to appoint an experienced Digital Marketing Manager to lead the digital and design team.

The Digital Marketing Manager will manage the Rainbow Trust website and digital platforms, oversee social media and email marketing activity, lead with a data‑first approach to all organic and paid digital advertising and deliver engaging content to achieve our fundraising and engagement growth goals.

This is an exciting time to join the team - digital and data are at the heart of our fundraising and engagement strategy. Developing our digital capabilities and activity is core to the charity’s growth plans, so there is huge scope for you to make a real difference by driving the digital agenda and strategy.

Reporting to the Head of Engagement you will work collaboratively across the department to ensure digital platforms, processes and integrations are optimised. You will also work to tell the stories of the seriously ill children and families that we support, overseeing the production and delivery of engaging multi‑channel content to inspire our audiences to support us. Please note we’re not responsible for the content of job ads, as they’re posted by the recruiter. We’ll aim to resolve the reported issue and we’ll use your feedback to improve the quality of our ads.

Key Qualities

• An experienced and skilled manager with a data‑driven, goal‑oriented approach – you have a motivational leadership style and engage the commitment of others.
• Poised and outgoing – you are naturally persuasive and enthusiastic and stimulate others into action; building rapport and developing good working relationships.
• A multi‑tasker with a sense of urgency for goal achievement – you delegate effectively with thorough follow‑up, and are quick to learn.
• An innovative, practical and creative problem‑solver – you are a big‑picture thinker that responds quickly to varied activities and changing conditions.
• Confident use of Content Management Systems, email marketing platforms, social media management and marketing tools, Google Analytics, Data Studio and Tag Manager – you have an imaginative and creative working style.

Rainbow Trust Children’s Charity enables families who have a child with a life‑threatening or terminal illness to make the most of time together, providing expert, practical and emotional support, where they need it for as long as it is needed. For families living with childhood illness, time is everything. Right now, there are too many families coping alone with no support, no time to think, no time to make memories and no time for each other. We believe that no family should go through this alone, so we are here to change that.

£45,000 pa + benefits (including 25 days annual leave and pension)

Full‑time

Permanent

Actively Interviewing

Benefits

• Flexible working hours to balance home and working life.
• Employee Assistance Programme with access to remote GP, counselling, physiotherapy, resources to support your mental health and financial wellbeing, as well as a 24/7 helpline via Help@Hand.
• Company car for front line care posts.
• 25 days of annual leave plus public holidays – rising to 26 days after 1 year, 27 days after 5 years and 30 days after 11 years, with an additional 5 years to use in your 10th or 20th year of service (pro rata for part time).
• Time off in Lieu.
• Access to the Blue Light Card Scheme, and other rewards and discounts.
• Bike to work, season ticket loan and payroll giving schemes.
• A recommend a friend recruitment bonus scheme.
• Family friendly policies, focused on employee wellbeing, and an active cross‑organisational wellbeing group running a number of initiatives throughout the year.
• Pension scheme where we contribute 5% of your salary and you contribute at least 3%.
• The option to buy/sell annual leave, as well as additional leave for your birthday, wedding/civil ceremony and an extra half day off for Christmas shopping.
• Robust training and development programmes to support your learning and growth.