Content Marketing Officer

Orwell Housing Association; Ipswich; On-site; GBP 27,000 - 28,000; Full time

Job summary

A housing association in Ipswich is seeking a Content Marketing Officer to create engaging content across various platforms and collaborate on marketing campaigns. The ideal candidate will have a strong background in multichannel marketing and content creation, along with excellent communication skills and a commitment to inclusive practices. This position offers a salary of £27,450 per annum and supports a hybrid working model.

Benefits

22 days annual leave plus bank holidays

Reward and recognition awards

Ongoing training and development

Wellbeing programme

Cashback health plan

Qualifications

• Proven experience in creating targeted content and delivering multi-channel marketing campaigns.
• Hands-on skills in photography, videography, and design.
• Strong grasp of social media trends and SEO best practices.
• Willingness to learn and adapt to new tools.

Responsibilities

• Create compelling and engaging content across various formats.
• Collaborate to develop omnichannel content.
• Contribute to strategic content calendar support.
• Measure and report on content performance.

Skills

Content creation

SEO best practices

Communication skills

Multichannel marketing

Experience with Canva

Experience with Adobe Creative Cloud

Education

Relevant marketing, communications or journalism qualification

Tools

Google Analytics

SEMrush

Job description

Content Marketing Officer

£27,450 per annum

37 hours per week; Permanent

Monday - Friday

Ipswich/ Hybrid

Ref: IP361

Are you a creative storyteller with a passion for crafting the right message, for the right audience, at the right time?

We're looking for a passionate communicator who thrives on collaboration and is ready to make a real impact as part of our small but dynamic communications team.

You will engage with a wide range of stakeholders and play a key role in elevating our communications, bringing fresh ideas, strategic thinking and driving engagement both internally and externally. We're deeply committed to fostering inclusive and respectful communications that reflect our values, which we live and breathe.

If you're ready to help us level up our comms game and contribute to meaningful, people-focused content, we'd love to hear from you.

Key areas of the role

• Create compelling and engaging content across formats including blogs, articles, print, social media, email, audio, images and video.
• Collaborate within a creative communications team to develop omnichannel content that builds connections with colleagues and customers.
• Contribute to and follow a strategic content calendar to support internal and external campaigns, events and storytelling initiatives.
• Optimise content for SEO, email and social media best practices to ensure effective distribution and engagement.
• Measure and report on content performance, supporting the Head of Communications in tracking progress against KPIs.

About you

• You will have proven experience in creating targeted content and delivering multi-channel marketing campaigns whilst using creative media and design tools (Canva and Adobe Creative Cloud).
• You should have hands-on skills in photography, videography and design, with a strong grasp of social media trends and SEO best practices.
• Excellent communication skills and high IT literacy are essential, along with a sharp eye for visual storytelling and brand alignment.
• A willingness to learn is key. If you have experience in email marketing and CMS platforms alongside skills in analytics tools (e.g. Google Analytics, SEMrush) that would be an added bonus.
• An understanding of inclusive communications and a commitment to equality, diversity, and inclusion is also important.

Person specification

• A relevant marketing, communications or journalism qualification or relevant, equivalent and demonstrable work experience.

Please note a full driving licence is essential for this role.

Why Join Orwell?

As well as our inclusive culture and passion for our PACE values, we offer a broad range of benefits including:

• 22 days annual leave (pro rata) plus bank holidays
• Reward and recognition awards
• Ongoing training and development & opportunities to progress in your role through the Orwell Academy
• Wellbeing programme
• Cashback Health plan
• Access to Blue Light Card - membership fees apply.

Important Dates

• 1st Stage - Initial Teams call with Kee
• 2nd Stage - Face-to-face interview at Head Office
• Closing Date: 25th September 2025

If you would like to discuss the role in more detail or if you have any questions, please contact the hiring manager Kesha Allen, Head of Communications via email: [e-mail] or connect on LinkedIn.

Before applying…

Orwell is committed to safeguarding and safer employment and the principles of empowerment.

Please note Orwell Housing Association does not provide visa sponsorship. You must be eligible to work in the UK to apply. You will be required to provide the relevant right to work documentation if successfully appointed to the role.

This post is subject to an enhanced DBS check. All new arrivals to the UK must also provide a Statement of Good Conduct (SOGC).

The definition of new arrival is an applicant who has worked or been resident overseas in the previous five years and this includes citizens of the UK who have worked or lived overseas for a continuous period of six months or more.

Orwell is proud to be a Disability Confident Leader. We believe in creating an accessible and supportive environment, where every team member can thrive and contribute. Join us in our commitment to building a workplace that celebrates diversity and empowers all individuals to reach their full potential. We actively welcome applications from candidates with disabilities and are dedicated to making reasonable adjustments throughout the recruitment process to ensure equal access and opportunity for all.

If there's a barrier to you applying for any of our roles, we'd like to remove it so please get in touch with our Talent team either by giving them a call (01473 228782) or emailing [e-mail].

Orwell Housing Association Limited collects and processes personal data in accordance with applicable data protection laws. Please see the privacy notice - https://www.orwell-housing.co.uk/about-us/privacy-policy/

By applying to this job you agree you have read, understand and accept the content of the Privacy Notice - https://www.orwell-housing.co.uk/about-us/privacy-policy/consent to the processing of your data as part of this application.

For employment documents and policies and more information and guidance, check out our career hub - Career Hub | Orwell Housing