B2B Automotive Marketing Specialist — UK/Ireland Lead Gen

Stopgap Way; Richmond; Hybrid; GBP 45,000 - 50,000; Full time

Job summary

A prominent automotive marketing brand is seeking a B2B Automotive Marketing Specialist to create impactful campaigns within the UK market. You will drive multi-channel lead generation efforts while analyzing performance to ensure optimal growth. The ideal candidate has at least 5 years of B2B marketing experience in the automotive or tech sectors and has expertise in using tools like Marketo and Salesforce. The role demands creativity and analytical skills in a fast-paced environment, ensuring measurable results for strategic objectives.

Qualifications

• Minimum 5 years in B2B marketing, preferably in auto/tech sectors.
• Hands-on experience in demand generation and campaign strategy.
• High competency with analytics and marketing automation tools.

Responsibilities

• Translate business strategy into effective marketing campaign plans.
• Plan and execute multi-channel lead generation campaigns.
• Analyze campaign performance and optimize for growth.

Skills

B2B marketing

Email marketing

Analytical skills

Event planning

Creative copywriting

Tools

Marketo

Salesforce

Google Analytics

Looker

Job description

A prominent automotive marketing brand is seeking a B2B Automotive Marketing Specialist to create impactful campaigns within the UK market. You will drive multi-channel lead generation efforts while analyzing performance to ensure optimal growth. The ideal candidate has at least 5 years of B2B marketing experience in the automotive or tech sectors and has expertise in using tools like Marketo and Salesforce. The role demands creativity and analytical skills in a fast-paced environment, ensuring measurable results for strategic objectives.