Product Marketing Manager (Web Funnels) – Remote

Replika; À distance; EUR 40 000 - 60 000; Plein temps

Résumé du poste

A leading AI technology company is seeking a Product Marketing Manager to enhance user acquisition through effective funnel management. The role involves conducting competitive research, running A/B tests, and optimizing conversion rates. The ideal candidate has over a year of related experience and strong analytical skills. This position allows for remote work with a globally distributed team and offers an opportunity to contribute to a product that has a real impact on millions of users.

Prestations

Ability to work remotely

Team offsites in various countries

High-responsibility environment

Qualifications

• 1+ years as a Product Marketing Manager.
• Experience launching 5+ funnels per week.
• Upper-Intermediate or higher English proficiency.

Responsabilités

• Research competitor funnels and identify improvement opportunities.
• Own the full funnel development cycle.
• Run A/B tests to improve conversion rates.
• Continuously test new funnel approaches.
• Prioritize initiatives for key metrics improvement.

Connaissances

A/B testing processes

Analytics and KPIs

Collaboration

User/market research

Description du poste

An AI companion who is eager to learn and would love to see the world through your eyes. Replika is always ready to chat when you need an empathetic friend.

About Replika

Replika is an AI companion loved by 35M+ users around the world. We’re redefining what it means to connect with technology — emotionally, intelligently, and personally. From mobile to VR, we’re building an experience that feels less like software and more like someone who gets you.

We’ve been featured in TED Talks, Stanford and Harvard studies, the Lex Fridman podcast. All for one reason: people connect with Replika in a deeply human way.

We're scaling fast, rebranding with a top design agency, and taking on bold challenges to become the most human AI on the planet.

About this role

We’re looking for a Product Marketing Manager to work closely with the User Acquisition team and drive the performance of our web funnels.

What You’ll Be Doing

• Research competitor funnels and identify opportunities for improvements or new scalable funnel concepts.
• Own the full cycle of funnel development: idea generation, launch, A/B testing, analysis, and scaling.
• Run A/B tests for funnels, pricing, and payment flows to improve conversion rates and pLTV.
• Continuously test new funnel approaches and refine the Value Proposition based on user and business insights.
• Prioritize and implement initiatives that improve key metrics, identify growth hacks, and help achieve target ROI.

What We’re Looking For

• Strong understanding of A/B testing processes, analytics, and key KPIs (CPA, CR, pLTV).
• Experience launching funnels at scale (e.g., 5+ new funnels per week).
• 1+ years of experience as a Product Marketing Manager
• Solid analytical skills and experience working with metrics, experimentation, and user/market research.
• Ability to collaborate effectively with product and engineering teams and influence decision‑making.
• English level Upper-Intermediate or higher for working with documentation, competitors, and the team.

What You’ll Get

• A chance to build a product that actually matters to millions of people
• Freedom to work remotely with a globally distributed team
• Offsites in different countries with people who actually like each other
• A trustworthy, high‑responsibility environment where your ideas really matter