PR Manager

Vivo Tech GmbH; Madrid; Híbrido; EUR 40.000 - 60.000; Jornada completa

Descripción de la vacante

A leading technology company is seeking an experienced PR professional in Madrid to lead PR strategies for their X Series. The ideal candidate will manage media relations, organize significant events, and collaborate across Europe. A minimum of 5 years PR experience in tech and strong communication skills in English and Chinese are essential for this role.

Formación

• 5+ years of PR experience in the technology industry.
• Proven experience managing cross-market PR projects in Europe.
• Excellent communication skills in English and Chinese.
• Hands-on experience in media event planning and execution.

Responsabilidades

• Develop annual PR strategies and product launch communication plans.
• Plan and execute regional media events and manage end-to-end execution.
• Oversee the production of regional PR content.
• Coordinate resources between global HQ and local markets.

Conocimientos

PR experience

Project management

Cross-cultural communication

Media relations

Descripción del empleo

Overview

vivo Europe Marketing is seeking an experienced and execution-driven PR professional to lead the development and implementation of PR strategies for vivo’s flagship X Series across Europe. The role will focus on media relations, large-scale event planning, and cross-market collaboration. The ideal candidate will demonstrate strong project management and cross-cultural communication skills.

Responsibilities

• Strategy & Planning
  • Develop annual PR strategies and product launch communication plans for the X Series, ensuring alignment with global guidelines
  • Establish standardized regional PR processes covering media management, event execution, and crisis response
  • Conduct regular analysis of competitor activities and market trends to inform strategic adjustments
• Media Relations & Event Management
  • Plan and execute regional media events, including press conferences, product experience events, media interviews, roundtables, and in-depth engagement sessions
  • Manage end-to-end event execution: conceptualization and program design, preparation of media materials and keynote presentations, media invitation and hospitality planning
  • On-site execution and post-event follow-up
  • Build and maintain relationships with key European media outlets; regularly update media databases
• Content & Communications
  • Oversee the production of regional PR content to ensure message consistency and quality
  • Develop standardized communication toolkits for multi-market use
  • Monitor media coverage and sentiment analysis; produce regular performance reports
• Collaboration & Coordination
  • Serve as a bridge between global HQ and local European markets to ensure efficient information flow
  • Coordinate internal and external resources, including integrated marketing teams, project groups, and media partners
  • Support local market teams in resolving challenges related to localized execution

Qualifications

Must-Have

• 5+ years of PR experience in the technology industry, preferably with mobile or consumer electronics brands
• Proven experience managing cross-market PR projects in Europe
• Excellent written and verbal communication skills in English and Chinese
• Hands-on experience in planning and executing media events
• Willingness to travel frequently within Europe and to China

Preferred

• Previous experience with mobile brands such as OPPO or Huawei
• Proficiency in additional European languages
• Strong existing network within tech media
• Practical experience in crisis management