Measurement Partner, Global Business Solutions - Southern Europe (Madrid)

TikTok; Madrid; Presencial; EUR 45.000 - 70.000; Jornada completa

Descripción de la vacante

A leading digital platform in Madrid is looking for a full-time Measurement Partner. This role focuses on optimizing advertising performance for clients in Southern Europe, leveraging data analysis and strategic consulting. Candidates need a strong background in digital advertising, exceptional analytical skills, and the ability to manage client feedback effectively. This position promises a dynamic work environment aimed at driving meaningful impact for clients.

Formación

• Experience in digital advertising or measurement providers.
• Ability to provide guidance on decisions.
• Familiarity with Multi-Touch Attribution analyses.

Responsabilidades

• Partner with clients to optimize advertising performance.
• Analyze data for tailored analytics projects.
• Manage client feedback for product improvements.

Conocimientos

Digital advertising experience

Analytical skills

Time management

Client relationship management

Data-driven decision making

Educación

Bachelor's degree in a quantitative field

Herramientas

Google Analytics

Adobe Analytics

Descripción del empleo

The Marketing Science Measurement team is responsible for interpreting the performance of advertising on our platform. We work with advertisers to optimize their activity on the platform and build meaningful connections that help drive behavior change. TikTok is looking for a full-time Measurement Partner. This role will partner with our leading Southern Europe clients and agencies, to help measure the effectiveness of their investment in our platform with a particular focus on the Spanish market. In addition, this role will partner with key cross-functional teams such as sales, product marketing, product measurement, and business marketing to ensure that clients and agencies have best-in-class support. We seek a highly-driven, empathetic person who is looking to build our Marketing Sciences discipline where execution, curiosity, and data-driven thinking in a fast-growth environment to make others better will be critical for success. Responsibilities : - Partner primarily with clients and agencies to provide good measurement that can lead to better understanding of their performance on the platform - Focus on strategic consulting together with revenue and product teams to help drive and implement learning agendas for clients - Analyze data to develop advanced analytics projects tailor made for clients to prove that TikTok works and define rooms for improving performances - Manage client and agency feedback to ensure their voice is reflected with our product and partnerships teams

Minimum Qualifications : - Experience in digital advertising, major marketing organizations, or measurement providers. - Relevant bachelor's degree in a quantitative field - A track record of inferential problem solving through experimental design analytical methods - Exceptional time-management and goal-oriented task management skills is a must - Ability to work effectively, deploy consistent quality, and provide guidance on what decisions should be made is a must-have skill - Familiarity with experiment, incrementality, Multi-Touch-Attribution and Marketing / Media-Mix-Modeling analyses - A track record of driving client decisions with clear communication and team collaboration Preferred Qualifications : - Knowledge of local media landscape - Experience with advertising agencies or complex marketing data-driven organizations preferred - Knowledge of digital analytics tools like GA and Adobe - Familiarity with privacy-first innovation for measurement systems a plus