Marketing Manager Vileda (w/m/d)

Freudenberg; Weinheim (Kernstadt); Vor Ort; EUR 65.000 - 85.000; Vollzeit

Zusammenfassung

A leading multinational company in Weinheim is seeking a Product Manager with a degree in Business Administration or Marketing. The ideal candidate will have 3+ years of experience in FMCG marketing, good understanding of data analysis, and excellent communication skills. Responsibilities include overseeing product commercialization and market growth while collaborating with regional and global teams.

Qualifikationen

• Minimum 3 years job experience in Marketing in FMCG.
• Deep understanding of KPIs and P&L.
• Ability to think and act holistically and critically.

Aufgaben

• Oversee commercialization, market growth, and profitability tracking.
• Develop and present compelling customer selling stories.
• Utilize data analytics for consumer/shopper insights.

Kenntnisse

Product Portfolio Management

Data-Driven Insights

Customer Selling Stories

Strong business communication

Leadership skills

Team player

Ausbildung

Degree in Business Administration or Marketing

Tools

IRI / Nielsen data

Market analytics tools

Jobbeschreibung

Working at Freudenberg: We will wow your world!

Responsibilities:

• Product Portfolio Management: Oversee commercialization, market growth, profitability tracking, and go-to-market plans for both existing and new products.
• Customer Selling Stories: Develop and present compelling customer selling stories to drive top-line sales, product awareness, and trial for customer shelf sets.
• Go-to-market plans: Propose go-to-market trade/shopper marketing elements, including retailer product assortment, pricing, and merchandising (both in-store and online).
• Data-Driven Insights: Utilize data analytics to understand consumer/shopper insights, competitive trends, and key portfolio benefits, to derive action plans and provide continuous feedback to Regional and Global Teams.
• Financial Tracking: Monitor product P&L and Gross Margin mix by category to ensure financial health.

Qualifications:

• Degree in Business Administration or Marketing, minimum 3 years job experience in Marketing in FMCG
• Use and understanding of IRI / Nielsen data and any relevant market analytics tools and deep understanding of KPIs and P&L
• Strong business communication (written and oral) & presentation skills
• Leadership skills, ability to think and act holistic and critical
• Team player, able to work in mixed teams across different functions

The Freudenberg Group is an equal opportunity employer that is committed to diversity and inclusion. Employment opportunities are available to all applicants and associates without regard to race, color, religion, creed, gender (including pregnancy, childbirth, breastfeeding, or related medical conditions), gender identity or expression, national origin, ancestry, age, mental or physical disability, genetic information, marital status, familial status, sexual orientation, protected military or veteran status, or any other characteristic protected by applicable law.

Vileda Gesellschaft mit beschränkter Haftung