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A digital content company based in Canada seeks a Video Strategist with 3+ years of experience in performance-driven video roles. The role involves owning the video content strategy, particularly for syndication platforms like MSN, ensuring high engagement and driving revenue growth. The ideal candidate will manage scripts, optimize thumbnails, and oversee production workflows. Strong analytical and communication skills are crucial, as the position aims to transform current video revenue into a significant income stream.
As The Discovery and Conversion Company, our mission is to connect consumers with the world’s leading brands through data-driven content and technology.
Headquartered in South Florida with a remote-first team spanning over 15 countries, we’ve built a high-growth, high-performance culture where speed, ownership, and measurable impact drive success.
At Launch Potato, you’ll accelerate your career by owning outcomes, moving fast, and driving impact with a global team of high-performers.
Note: This is a contract-to-hire position.
3+ years in video strategy, video production, or performance-driven video roles within digital media, performance marketing, or content monetization. Personal finance experience or familiarity strongly preferred.
You’ll own the strategy, planning, and performance of FinanceBuzz’s video content, with a primary focus on syndication platforms (especially MSN) where revenue is driven by consumed seconds of video. Secondarily, you’ll support video publishing and optimization for YouTube and social platforms.
This is a highly hands‑on role. You’ll be directly involved in topic selection, scripting, editing feedback, thumbnail and on-screen graphic optimization, and performance analysis. Your goal is simple but ambitious: scale video revenue significantly over time while maintaining high‑quality, trustworthy personal finance content.
To succeed in this role, you’ll need strong instincts for what keeps viewers watching, comfort working with performance data, and the ability to manage multiple contributors and workflows at once. You should be equally comfortable zooming out to plan a content roadmap and zooming in to rewrite a script or leave frame‑by‑frame feedback.
This role is contract-to-hire and will play a key role in growing video from its current state (~$15K/month) into a $500K+ annual revenue stream.
Want to accelerate your career? Apply now!
Since day one, we've been committed to having a diverse, inclusive team and culture. We are proud to be an Equal Employment Opportunity company. We value diversity, equity, and inclusion.
We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.