TikTok Shop Account Manager

Flywheel Digital; Toronto; Hybrid; CAD 70,000 - 90,000; Full time

Job summary

A leading digital commerce solutions provider in Toronto is seeking an experienced Account Manager to support TikTok Shop sellers. The role focuses on optimizing online sales strategies, managing catalog operations, and providing data-driven insights. Ideal candidates will have a strong background in ecommerce management and digital marketing. This position offers competitive rewards and opportunities for career growth.

Benefits

Flexible vacation time

Great learning and development opportunities

Parental leave benefits

Qualifications

• Proven track record in ecommerce management, particularly with retail and social media platforms like TikTok.
• Strong digital commerce skills to translate data into actionable strategies.
• Ability to analyze data, identify trends, and enhance performance.

Responsibilities

• Create and implement go-to-market strategies for TikTok Shop sellers.
• Manage pricing strategies and promotions for products.
• Provide insights on creator and affiliate performance.

Skills

Ecommerce management

Digital marketing

Data analysis

Creator management

Job description

Overview

Flywheel's suite of digital commerce solutions accelerate growth across all major digital marketplaces for the world's leading brands. We give clients access to near real-time performance measurement and improve sales, share, and profit. With teams across the Americas, Europe and APAC, we offer a career with real impact, endless growth opportunities and the support you need to be the best you can be.

We are seeking an experienced Account Manager to support our TikTok Shop sellers in optimizing their online sales strategies. This role is crucial in driving the success of our sellers by providing comprehensive support across catalog management, creator attribution, paid media strategies, and sales reporting. The ideal candidate will have a strong background in ecommerce operations, digital marketing, and a deep understanding of the TikTok platform.

What you’ll do:

Catalog, Item, and Product Strategy & Operations:

• Strategy Development: Create and implement go-to-market and assortment strategies, including hero product selection and new item creation.
• Pricing and Promotions: Manage and execute pricing strategies and promotions, including merchant-funded and TikTok-funded initiatives.
• Product Optimization: Consult on supply chain and fulfilment, optimize product card images and copy, and manage content uploads.
• Catalog Management: Conduct ongoing evaluations of retail-readiness for all SKUs, maintain the catalog, and ensure overall shop health.

Creator Attribution Management:

• Content Consultation: Provide advice on best practices for conversion-driving content.
• Creator and Affiliate Management: Discover, select, and manage creators and affiliates, ensuring alignment with brand goals and high GMV-driving potential.
• Campaign Execution: Help build and share invitations and creative briefs with affiliates, manage data reporting, and boost top-performing organic content with paid media.
• Budget and Campaign Strategy: Develop and manage go-to-market budgets, execute and optimize campaigns across various ad types.
• Campaign Management: Continuously launch, manage, and optimize campaigns to meet KPIs, leveraging TikTok Ads Manager for scalable creative rotations.
• Sales Reporting: Provide comprehensive sales reports, including gross sales, units, GMV, AOV, and trends.
• Performance Analysis: Deliver insights on creator and affiliate performance, media/ad spend, and overall campaign effectiveness.
• Monthly Summaries: Provide monthly summaries with data-driven insights, top-performing creatives and products, and recommendations for optimization.

Who you are:

• You have a proven track record in ecommerce management, particularly with retail and social media platforms like TikTok.
• You possess strong digital commerce skills and can translate data and insights into actionable strategies that drive results for clients/sellers.
• You excel in analyzing data, identifying trends, and making informed decisions that enhance performance.
• You have a keen eye for brand merchandising, optimizing product listings and content, ensuring high engagement and conversion rates.
• You work well cross-functionally with clients, global team members, creators and affiliates, fostering relationships that lead to successful campaigns.
• You are meticulous in managing catalogs and campaigns, ensuring that all aspects align with business objectives.

Working at Flywheel

We are proud to offer all Flywheelers a competitive rewards package and unparalleled career growth opportunities and a supportive, fun and engaging culture.

• We have office hubs across the globe where team members can go to feel productive, inspired, and connected to others - team members go into Hub Offices 3x a week
• Flexible vacation time
• Great learning and development opportunities
• Benefits that help you live your best life
• Parental leave and benefits
• Volunteering opportunities
• If you’re looking to connect with teammates on a topic of inclusion and identity, chances are there’s an ERG for that.
• The hired candidate will be required to complete a background check

Inclusive Workforce

Flywheel Commerce Network’s goal is to create a culture where all individuals of all backgrounds feel comfortable in bringing their authentic selves to work. We want all people to feel included and empowered to contribute fully to our vision and goals. Flywheel Commerce Network is an Equal Opportunity Employer and participates in E-Verify. All applicants will receive fair consideration for employment. We do not discriminate based upon race, color, religion, sex, sexual orientation, age, marital status, gender identity, national origin, disability, or any other applicable legally protected characteristics in the location in which the candidate is applying.

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