Senior Marketing Leader, Auto Finance & PayPlan Growth

RBC; Toronto; On-site; CAD 125,000 - 150,000; Full time

Job summary

A major financial institution seeks a strategic leader to oversee indirect lending marketing initiatives including Auto Finance and PayPlan. The role demands driving client acquisition and engagement through diverse marketing channels while also fostering team development and collaboration. Ideal candidates will have extensive marketing experience, analytical skills, and a strategic mindset to optimize outcomes. This position offers opportunities in a progressive and dynamic work environment.

Benefits

Development through coaching

Dynamic, high-performing team

Opportunities for challenging work

Qualifications

• 7+ years marketing experience, with ability to think strategically.
• Demonstrated capability to lead teams in a matrix organization.
• Deep understanding of digital marketing and events sponsorship.

Responsibilities

• Inspire and coach team members to foster a strong culture.
• Collaborate to deliver robust annual plans that drive client engagement.
• Monitor and optimize marketing results and campaigns.

Skills

Analytical skills

Project management

Strategic thinking

Collaboration

Education

University degree in marketing or related field

Job description

A major financial institution seeks a strategic leader to oversee indirect lending marketing initiatives including Auto Finance and PayPlan. The role demands driving client acquisition and engagement through diverse marketing channels while also fostering team development and collaboration. Ideal candidates will have extensive marketing experience, analytical skills, and a strategic mindset to optimize outcomes. This position offers opportunities in a progressive and dynamic work environment.