Copywriter

Musora Media, Inc.; Abbotsford; Hybrid; CAD 60,000 - 80,000; Full time

Job summary

A creative online education company is looking for an experienced Copywriter to craft engaging messaging for musicians. This role involves developing copy for marketing and product campaigns to improve customer engagement. Candidates should have strong digital marketing experience and a passion for music. The position offers hybrid work options and comprehensive benefits, including paid time off and career development opportunities.

Benefits

Health and dental benefits

Paid time off

Career growth opportunities

Learning and development programs

Onsite gym and events

Casual dress code

Hybrid work options

Qualifications

• 5+ years of experience, ideally in a conversion-driven context.
• Experience in performance marketing channels like email and landing pages.
• Ability to improve and edit copy with strong judgment.

Responsibilities

• Write copy for email campaigns, advertising assets, and video scripts.
• Own copy quality across the marketing funnel.
• Collaborate with teams to produce high-converting marketing assets.

Skills

Professional copywriting experience

Digital marketing knowledge

Editing and refining copy

Experience with A/B testing

Passion for music

Ability to articulate strategy

Attention to detail

Cross-functional collaboration

Empathy

Proficiency in English

Job description

Copywriter

Department: Marketing - All

Employment Type: Full Time

Location: Abbotsford, BC

Reporting To: Tiago Ritter

Compensation: $60,000 - $80,000 / year

Description

Hi, I am Tiago, the Director of Creative Services at Musora Media. We’re an online music education company building apps that musicians use every day to learn, practice, and level up.

If you know how to turn a great idea into copy that actually lands, we want you. We’re looking for a Wordsmith who can translate insight into impact, crafting on-brand messaging that resonates with real musicians and drives action across Musora.

Important Notes:

• Words matter to us, so show us yours. In your cover letter, share your experience writing for a SaaS company. If you haven’t written for a SaaS yet, explain how you think it’s different from writing blogs or other content.
• To ensure you’re viewing the most accurate and up-to-date job opportunities, please apply directly through our official website or through our trusted third-party sites (Indeed, Monster, Glassdoor, LinkedIn, Talent.com & Ziprecruiter).

Key Duties & Responsibilities

• Write copy for Growth Marketing – supporting Marketing Managers for revenue-based email campaigns, advertising assets, website assets and video scripts.
• Write copy for Product Marketing – supporting Marketing Managers for conversion-based email campaigns, onboarding assets, and membership engagement.
• Identify opportunities to optimize assets across the entire marketing funnel – working with designers, videographers, and media buyers to ideate solutions and deliver assets.
• Own copy quality and performance across Musora’s marketing funnel — including lead acquisition, promotion, conversion, onboarding, and retention.
• Review, edit, and elevate copy written by others to ensure consistency, effectiveness, and adherence to Musora’s brand voice.
• Collaborate closely with Marketing Managers, designers, videographers, and media buyers to ideate, test, and publish high-converting marketing assets.
• Ideate campaigns and pitch creative ideas that align with needs on the marketing funnel.
• Translate campaign strategy, customer insights, and performance data into clear creative direction and compelling copy.
• Actively identify funnel friction and copy opportunities, proactively proposing improvements backed by insight and experimentation.
• Ensure all copy reflects Musora’s brand ethos, speaks authentically to musicians, and balances emotional resonance with conversion goals.

Skills, Knowledge and Expertise

• 5+ years of professional copywriting experience, with a strong focus on digital marketing and conversion-driven environments.
• Proven experience writing for performance marketing channels, including email, paid media, landing pages, and lifecycle campaigns.
• Demonstrated ability to edit, refine, and improve copy written by others, with confidence and strong creative judgment.
• Experience working within testing frameworks (A/B testing, experimentation, iteration) and using performance data to inform creative decisions.
• Passionate and knowledgeable about music; you play an instrument and understand how musicians think, feel, and talk.
• Ability to clearly articulate the strategy behind your copy and explain why it will resonate with specific audiences.
• High standards for craft, clarity, and accuracy — with an eye for detail and a bias toward action.
• Comfortable collaborating cross-functionally and giving (and receiving) direct, constructive, creative feedback.
• Ability to exhibit the Company’s Core Values: Empathy, Passion, and Grit.
• Proficiency in the English language (written and verbal).

Perks to working here (your benefits)

• Extended Benefits. Health, Prescriptions, Dental, Mental Health Support and Vision Benefits for full-time/permanent positions - we care about our employees and we want to make sure YOU have the benefits you need to stay healthy and well.
• Paid time off. We understand and value the importance of rest and recovery and that includes time away from work!
• Career Growth. You’re joining a growing team and company with ambitious goals.
• Learning & Development. We encourage our team to develop their unique strengths, offering Gallup-Clifton Strengths coaching and workshops, along with tailored education opportunities.
• Onsite Amenities and Events. Onsite parking, on-site gym, and events! Be a part of a fun-loving team!
• Onsite SNACKS & Meals. Lunch program, beer/kombucha fridge, coffee/tea and more! We want you to stay fuelled throughout the day!
• Casual dress. We want you to feel comfortable when you work. No need to wear a business suit [unless you want to].
• Hybrid options. Work on-site at our Abbotsford, BC, Canada head office, or in a hybrid arrangement (role-dependent). Hybrid roles require a regular weekly presence in the office.