Senior Frontline Marketing Lead – Growth & Innovation

Coca Cola; Dubai; On-site; AED 200,000 - 300,000; Full time

Job summary

A leading beverage company in Dubai is seeking a seasoned marketing professional to lead and execute the marketing agenda in the region. This role requires at least 7 years of experience in marketing and leadership, where you'll drive brand strategies and operationalize the annual business plan. You'll collaborate closely with local teams and agencies to optimize marketing performance and ensure sustainable growth, leveraging advanced marketing tools and insights.

Qualifications

• 7+ years of significant marketing and leadership experience, including analytics, brand strategies, and P&L ownership.
• Experience across various marketing disciplines: innovation, creative strategy, connections, and category growth strategies.
• Strong business acumen and growth mindset.

Responsibilities

• Lead marketing agenda and operationalization of the annual business plan.
• Define and execute performance metrics for marketing.
• Collaborate with local agencies to enhance marketing efforts.

Skills

Agile

AI Concepts

Audience Engagement

Brand Strategy

Creative Strategies

Data Insights

Data Strategies

Design

Design Thinking

Experimentation

Ideas Generator

Influencer Marketing

Market Segmentation

Negotiation

Omnichannel Interactions

Portfolio Strategies

Revenue Growth Management

Social Media

Storytelling

Sustainability

System Economics

User Experience (UX) Design

Job description

A leading beverage company in Dubai is seeking a seasoned marketing professional to lead and execute the marketing agenda in the region. This role requires at least 7 years of experience in marketing and leadership, where you'll drive brand strategies and operationalize the annual business plan. You'll collaborate closely with local teams and agencies to optimize marketing performance and ensure sustainable growth, leveraging advanced marketing tools and insights.