Marketing Manager

Meliá Hotels International; Dubai; On-site; AED 60,000 - 120,000; Full time

Job summary

A leading hotel group in Dubai seeks a Senior Marketing Manager to implement the marketing strategy and ensure brand representation. The ideal candidate will have over 5 years of experience in senior marketing management, with excellent communication skills and a strong ability to lead and motivate teams. Responsibilities include developing marketing plans, managing PR activities, and ensuring effective marketing initiatives to drive business performance. This role offers an exciting opportunity to influence marketing efforts in a dynamic environment.

Qualifications

• Minimum 5 years experience in senior marketing / communications management.
• Strong communicator with excellent written and presentation skills.
• Confident leader with ability to motivate and develop others.

Responsibilities

• Implement the hotel's marketing strategy in line with ME Dubai objectives.
• Ensure consistent brand representation across communications.
• Manage marketing agencies, social media, and PR activities.

Skills

Strategic planning

Communications management

Media relations

Leadership

Interpersonal skills

Creativity

Relationship building

Education

Degree in Marketing or Communications

Job description

Your Tasks

• Implement the hotels marketing & communications strategy in line with ME Dubai objectives
• Ensure consistent brand representation across all internal and external communications
• Coordinate and structure the work of the Marketing & PR departments
• Keep updated with industry trends and competitor activity
• Take a proactive and strategic approach to marketing initiatives
• Set measurable marketing goals and standards (costs, commissions, revenue, etc.)
• Develop and maintain a best-in‑class marketing process / strategy
• Ensure all marketing collateral meets brand guidelines (brochures, website, photo library, etc.)
• Maximise business through online and offline marketing tools
• Create branded sales tools and promotional materials
• Ensure compliance with Sales & Marketing policies
• Promote website and brand visibility to in‑house guests
• Manage marketing agencies, social media, and PR activities
• Create and manage the annual Marketing & Communications plan and budget
• Lead and develop marketing plans with department heads
• Drive ME brand philosophy and values
• Build strong relationships with hotel leadership and Melia corporate office
• Lead customer relationship marketing to drive retention and incremental business
• Build and maintain key partner relationships for joint marketing
• Track key performance indicators to measure and improve marketing effectiveness
• Review and improve brand website performance
• Encourage high performance within the marketing team

Your Profile

• Minimum 5 years experience in senior marketing / communications management, ideally in a large or diverse organisation
• Proven experience in strategic planning, communications management, marketing and media relations
• Strong communicator with excellent written, presentation and interpersonal skills in English
• Confident leader with the ability to motivate, influence and develop others
• Creative and strategic thinker with strong judgement and adaptability in a changing environment
• Strong planning, organisation and relationship‑building skills
• Ability to track business performance indicators and evaluate marketing effectiveness
• Collaborative approach with the ability to partner with corporate and hotel leadership teams
• Degree‑educated, ideally in Marketing or Communications