Social Media Coordinator - Poetry

Cape Union Mart; Cape Town; On-site; ZAR 200,000 - 300,000; Full time

Job summary

A leading retail company is looking for a Social Media Coordinator to manage social media content across various platforms, such as Facebook, Instagram, and TikTok. The ideal candidate should have at least 2 years of experience in social media management, a strong background in digital content, and be passionate about engaging online communities. This role offers an exciting opportunity to drive brand engagement and creativity in a fast-paced environment.

Qualifications

• At least 2 years’ experience in a similar position.
• Ability to manage social media platforms (Facebook, Instagram & TikTok) is essential.
• Domain knowledge in retail and eCommerce.

Responsibilities

• Manage day-to-day social media content across various platforms.
• Coordinate digital content production with internal and external teams.
• Compile monthly content calendars.

Skills

Social media management

Content creation

Communication skills

Problem-solving

Attention to detail

Education

Matric and related tertiary education in digital content/marketing

Tools

CapCut

Canva

Adobe Premier

Job description

Overview

Job title: Social Media Coordinator - Poetry

Job Location: Western Cape, Cape Town

Deadline: October 11, 2025

Responsibilities

• The Poetry Digital Marketing team is in search of a culture and brand fit Social Media Coordinator to join their team to take ownership of the day–to–day creation, implementation & rolling out of all relevant social media content & conversations across Facebook, Instagram & TikTok. The role will require the candidate to work effectively across multiple teams, including some external partners, to proactively & creatively deliver on monthly social media content plans that excite the Poetry community while achieving the relevant business objectives.
• Its important that we find individuals who are a great fit for our business. The ideal candidate will be a team player, have a high attention to detail and enjoy working in a fast-paced and high-pressure environment. This is a fast-changing role with evolving expectations, and we are looking for someone who has a natural aptitude for social media and problem-solving capabilities to push the digital boundaries. We're looking for people who embody our values of Trust, Innovation & Passion and aren't afraid to challenge the status quo.
• Day-to-day curation & deployment of required social media content across (but not limited to) Facebook, Instagram + TikTok.
• Ideate & coordinate small scale digital content productions with the support of both internal & external teams in support of the brands’ low-fi & relatable content strategy.
• Compile monthly content calendars, alongside the broader brand & merchandise teams, to be executed across but not limited to Facebook, Instagram & TikTok.
• Conceptualize & brief all digital content requirements into the design studio in accordance with agreed lead times.
• Work closely with Community Managers & Customer Service to actively seek out and act on engagement opportunities within our online communities.
• Leverage & incentivize user generated content on our channels through the ideation & execution of competitions, giveaways or potential brand partnerships.
• Stay ahead of social media trends, seamlessly integrating emerging engagement tactics into content strategies.
• Deliver a monthly Social Media report, highlighting channel performance and key insights.

Knowledge, Experience & Qualifications

• At least 2 years’ experience in a similar position
• Matric and related tertiary education in digital content / marketing
• Ability to manage social media platforms (Facebook, Instagram & TikTok) is essential
• Experience with editing platforms such as CapCut, Canva & Adobe premier is advantageous.
• Domain knowledge in retail, online advertising and eCommerce with strong affinity to Fashion, interiors & the Poetry brand.

Competencies

• Goal oriented, self-motivated & reliable – must be able to work independently with minimal supervision
• Flexible and adaptable – must enjoy working in a fast-paced and at times challenging environment
• Ability to work and build relationships cross-functional and with a wide range of individuals with different skill sets
• Strong organizational, interpersonal, and communication skills (written and verbal)
• Strong sense of ownership & responsibility – track record of performance meeting targets & objectives
• Can do’ positive attitude – eager to grow, learn and develop your skills
• Decisive, structured and organised, with a keen eye for detail
• Fast learner with a strong aptitude for systems
• Passionate about social media, digital content, eCommerce and retail.