SEA Consultant (all genders) - Cape Town, SA

Serviceplan Gruppe für innovative Kommunikation GmbH & Co. KG; Cape Town; On-site; ZAR 300,000 - 400,000; Full time

Job summary

A leading communication agency based in Cape Town seeks an SEA Consultant to manage Google Ads campaigns and optimize performance. Candidates should have a graduation degree and at least 2 years of PPC experience, with strong analytical skills and fluency in English or German. The role offers a competitive salary and opportunities for professional growth.

Benefits

Competitive salary

Professional growth opportunities

Young and ambitious team

Qualifications

• 2+ years of PPC experience or equivalent in performance marketing.
• Fluency in English or German.
• Self-organized and accurate work style.

Responsibilities

• Set up Google Ads campaigns including monitoring and Optimization.
• Implement bidding strategies and campaign tracking.
• Regularly audit quality of campaigns.

Skills

Analytical skills

KPI-driven approach

MS Office skills

Time management

Coding skills (JavaScript)

Education

Graduation degree (BA/MA)

Job description

About us

Note: To be considered for this role, you’ll need to be a South African citizen or hold a valid work permit.

Serviceplan Group is Europe’s largest independent, partner-led agency group, renowned for its innovative, integrated solutions across strategy, creative, media, and digital communications. With a global presence and more than 5,000 experts in over 30 countries, we help our clients create impactful, future-ready brand experiences. As part of our ongoing growth, our new Cape Town division, Plan.Net CreativeNest South Africa, delivers cutting-edge digital services in UX/UI, real-time 3D asset creation, and social media community management.

We are looking for an SEA Consultant (all genders) based in Cape Town.

Responsibilities

Paid Search Account Set Up

• Set-up and implementation of campaign elements and campaign settings for Google Ads campaigns, including Google Search, Google Display Network, YouTube Video Campaigns, as well as PMax, DemandGen, and Microsoft Ads campaigns
• Bidding settings and bid strategies
• Basic campaign tracking setup according to given standards (generating simple pixel plan, tracking quality check, following fixed steps)
• Setting up campaign reports according to predefined templates (Google Looker Studio)
• Performing quality audits according to pre-defined questionnaires

Campaign Monitoring and Optimization

• Regular monitoring of KPI achievement and budget spend against defined target
• Regular optimization of bids, strategies
• Regular KPI-based targeting optimizations (keywords, audiences)
• Regular hygiene-checks (exchanging faulty URLs, re-submitting disapproved elements)

Qualifications

• Graduation degree (BA/MA) and at least 2 years of PPC experience, or equivalent professional experience in performance marketing in lieu of a degree
• Strong analytical skills, KPI-driven approach
• Well-developed MS office skills
• A self-organized, accurate way of working, good time and project management
• Fluent in English OR German
• Basic/intermediate coding skills, esp. JavaScript or Google Ads Scripts – is appreciated and a clear advantage

Nice to have

• First experiences with Search Engine Optimization
• Basic coding skills, (Javascript, HTML)
• Mastery of further European languages (French, Spanish, Italian etc.)

Benefits

• A young, talented and ambitious team
• Competitive salary aligned with skills and experience
• An exciting and challenging environment that promotes professional growth and career opportunities within our company