Regional Marketing Coordinator - Online Payments I Johannesburg

Salesworx; Johannesburg; Hybrid; ZAR 200 000 - 300 000; Full time

Job summary

A dynamic fintech company in Johannesburg seeks a Regional Marketing Coordinator to execute national campaigns and regional marketing initiatives. The role involves deploying marketing strategies, collaborating with teams, and reporting on performance metrics. Candidates should have 3–5 years in marketing and be experienced in event management and brand activation. Hybrid work is offered with a salary range of R25,000 to R45,000, plus benefits such as study assistance and an annual salary increase.

Benefits

Annual salary increase

17 days leave

Study assistance

Crèche allowance

Qualifications

• 3–5 years of experience in a marketing role.
• Experience with in-person marketing tools.
• Proven ability to work remotely driving engagement.

Responsibilities

• Deploy and adapt nationwide marketing strategies.
• Execute regional activations and merchant promotions.
• Coordinate with mall managers for local engagements.

Skills

Marketing coordination

Event management

Brand activation

Communication

Tools

Canva

Figma

Job description

Job description

Our client is a homegrown South African fintech company pioneering the future of payments. They are a passionate and collaborative team of developers, engineers, visionaries, techies, geeks and nerds. We are looking for a Regional Marketing Coordinator to join their team.

You are our client's boots on the ground, the operator who brings national GTM campaigns to life within your region. You launch merchant‑facing and consumer‑facing activations, execute in‑store branding, deploy VAS campaigns, and feedback proof to fuel national playbooks. You are the connective tissue between strategy and results. You work closely with the Merchant Growth, Partner Growth and Marketing teams to ensure every touchpoint delivers real, measurable engagement and revenue impact – not just visibility.

You don’t wait for permission. You move fast, land hard, and get results.

Responsibilities

Campaign Execution & GTM Activation

• Deploy and adapt national campaign strategies for VAS initiatives.
• Execute regional marketing activations including signage rollouts, branded materials, and staff enablement.
• Plan and deliver merchant launches, store pop‑ups, B2C promotions, and multi‑channel regional initiatives.
• Ensure campaign materials are aligned with merchant profiles, verticals, and channel objectives.

Sales Collaboration & Merchant Support

• Work closely with Merchant Acquisition Specialists and Merchant Growth Managers to support onboarding, growth, and reactivation initiatives.
• Enable field readiness for merchant‑facing teams by coordinating regional GTM plans, activations, and feedback loops.
• Provide tactical support for merchant engagement campaigns, loyalty incentives, and regional VAS rollouts.

Ecosystem & Partner Engagement

• Coordinate with mall managers, landlords, and ecosystem partners to unlock regional access and co‑branded marketing opportunities.
• Represent Zapper at local events, partner activations, and merchant touchpoints to ensure on‑brand presence and message alignment.
• Support partner campaigns (issuing/acquiring) with in‑field brand amplification and asset deployment.

Performance Reporting & Proof Loop

• Track regional campaign metrics: redemption %, footfall uplift, acquisition and app usage.
• Capture merchant testimonials, field insights, and pre/post activation impact data.
• Feed insights weekly to Growth Marketing and Merchant Growth leads to improve campaign targeting and scale what works.

Requirements

• 3–5 years of experience as a Marketing Coordinator, Field Marketing Specialist, Brand Activator, or Regional Marketing Executive — ideally in a fast‑paced tech, retail, or FMCG environment.
• Experience with in‑person marketing and activation tools, including:

• Brand activation and event management (store launches, mall activations, pop‑ups, promotions).
• Production and deployment of branded materials and signage.
• Collaboration with regional suppliers, printers, and event partners.
• Mobile or payment app products (experience with QR payments, loyalty, or fintech ecosystems advantageous).

• Proven ability to work remotely while driving measurable on‑ground engagement — coordinating cross‑functional teams, field partners, and merchants to ensure high participation, timely execution, and post‑campaign reporting.

Competencies required

• Field‑first executor with speed and precision.
• Creative, adaptable, and solutions‑driven.
• Highly organised and detail‑focused.
• Strong communicator with internal and external stakeholders.
• Proficient with Canva, Figma, campaign tools, and AI‑based localisation solutions.

Benefits

• Salary: R25 000 – R45 000 CTC (depending on experience).
• Annual salary increase after 12 months of service.
• 17 days leave (accrued at the South African statutory rate).
• Group Life cover.
• Study assistance (100 % funded for courses under 6 months, 50 % for longer courses, leading to certification).
• Crèche & pre‑school allowance (R800 per child under 4, R400 per child under 6).

Location

This is a hybrid role. The candidate will work online/remote but must reside in Johannesburg and/or the surrounding areas, as site presence is required as per the role requirements.