Marketing Manager

Bright City Talent; South Africa; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A dynamic marketing firm in Tarlton is seeking a Marketing Manager to lead its marketing department. The role involves developing long-term strategies, managing a specialized team, and driving brand growth. Ideally, candidates will have a Bachelor’s degree in Marketing or a related field, alongside 6-8 years of progressive marketing experience, with at least 3 years in management. Experience in the FMCG sector is preferred. This position offers a competitive salary and benefits.

Qualifications

• 6-8 years of progressive experience in marketing, with at least 3 years in management.
• Experience in the FMCG or food/beverage sector is advantageous.
• Strong leadership and a hands-on approach suitable for a small business environment.

Responsibilities

• Set clear priorities for the department and develop annual marketing plans.
• Oversee a team including a Data Analyst and a Senior Brand Manager.
• Manage and track the marketing budget for financial efficiency.
• Oversee brand positioning and digital content creation.
• Partner with Sales to develop trade marketing tools.

Skills

Budget management

Project management

Leadership

Communication

Data analysis

Education

Bachelor’s degree in Marketing, Communications, or Business

Job description

The Marketing Manager will lead the marketing department and drive brand growth. Reporting directly to the Managing Director, the Marketing Manager will be the primary authority on all marketing initiatives, responsible for developing long-term strategies and managing a specialised team to achieve business objectives

Key Responsibilities

• Strategy & Leadership: Set clear priorities for the department and develop annual marketing plans aligned with company goals.
• Team Management: Oversee a team including a Data Analyst and a Senior Brand Manager
• Budgetary Control: Manage and track the marketing budget to ensure financial efficiency.
• Brand & Digital Presence: Oversee brand positioning, reputation management, and all digital platforms, ensuring engaging content creation.
• Sales & Trade Support: Partner with the Sales team to develop trade marketing tools, support retailer promotions, and provide input on pricing strategies.
• Events & Execution: Plan and execute integrated campaigns, retail activations, trade shows, and seasonal promotions.

Experience and Qualifications required:

• Bachelor’s degree in Marketing, Communications, or Business (preferred).
• 6–8 years of progressive experience, with at least 3 years at a management level.
• Experience in the FMCG or food/beverage sector is advantageous.
• Proficiency in budget management, project management, and translating data into actionable insights.
• Strong leadership, excellent communication, and a hands‑on approach suitable for a small business environment

This role will be based in Tarlton and offers a competitve salary with benefits.