Head of Digital Experience

SYSPRO; Johannesburg; On-site; ZAR 1 200 000 - 1 600 000; Full time

Job summary

A global software enterprise headquartered in Johannesburg is seeking a Head of Digital Experience to lead the strategic management of its digital ecosystem. Candidates should have expertise in optimizing websites and digital platforms, ensuring security and scalability while deriving actionable insights through data analysis. A bachelor's degree in a relevant field and a strong understanding of digital marketing tools are essential. The role offers the opportunity to shape the digital landscape in a dynamic organization.

Benefits

Collaborative work environment

Opportunities for advancement

Innovative projects

Qualifications

• Proven experience in leading digital strategy and project management.
• Strong analytical skills to interpret performance metrics and make data-driven decisions.
• Familiarity with various digital marketing tools and platforms.

Responsibilities

• Define and execute the organization’s digital landscape strategy.
• Lead the architecture and user experience of all digital platforms.
• Optimize SEO, paid media, and digital acquisition channels.

Skills

Leadership

SEO Optimization

Data Analysis

E-commerce Strategy

Digital Transformation

Education

Bachelor's degree in Computer Science or Digital Marketing

MBA or MSc in Digital Transformation

Tools

Google Analytics 4

Power BI

AWS

Azure

SEO Tools

Job description

The Head of Digital Experience is accountable for the strategic ownership and performance of the organization’s digital ecosystem, including web platforms, digital architecture, analytics, and future eCommerce and API-enabled solutions. The role ensures that digital platforms are scalable, secure, data-driven, and aligned with business objectives, while providing actionable performance insights to support informed decision-making and sustainable digital growth.

Key Responsibilities

• Define and execute the organization’s digital landscape strategy in alignment with business, growth, and brand objectives
• Own the architecture, performance, scalability, and user experience of all websites and digital platforms
• Lead the optimization of SEO, paid media, and digital acquisition channels in collaboration with marketing teams
• Establish and maintain digital performance frameworks, KPIs, and analytics standards across platforms
• Design and deliver operational dashboards and performance reporting for internal stakeholders using Microsoft Power BI and related tools
• Lead the strategic planning and readiness for future eCommerce platforms, online portals, and API-driven digital services
• Ensure all digital platforms meet required standards for security, performance, accessibility, and governance
• Translate complex technical and performance data into actionable insights and recommendations for leadership
• Collaborate closely with IT, Marketing, Product, and external vendors to deliver integrated digital solutions
• Stay abreast of emerging digital trends, technologies, and best practices to continuously evolve the digital landscape

Skills, Knowledge and Expertise

Formal Education (preferred, not mandatory)

• Bachelor’s degree in Computer Science, Information Systems, Digital Marketing, or Business.
• Advanced degree (MBA, MSc in Digital Transformation, Data Analytics) is a plus for strategy-heavy scope.

Certifications

• Cloud/Architecture: AWS Solutions Architect Associate or Azure Administrator/Architect; Google Cloud Architect (nice-to-have).
• Web & DevOps: ITIL (service management), Agile/Scrum Product Owner/PM; Kubernetes basics if microservices are in play.
• Analytics & Data: Google Analytics 4 (GA4) certification; Power BI Data Analyst Associate; Tag Management (GTM) proficiency.
• Marketing/Growth: Google Ads, Meta Ads, SEO (e.g., BrightEdge/SEMRush Academy), Adobe or HubSpot credentials.
• Security & Compliance: ISO 27001 awareness; POPIA (South Africa) and GDPR compliance knowledge.

Essential Experience

• Cloud/Architecture: AWS Solutions Architect Associate or Azure Administrator/Architect; Google Cloud Architect (nice-to-have).
• Web & DevOps: ITIL (service management), Agile/Scrum Product Owner/PM; Kubernetes basics if microservices are in play.
• Analytics & Data: Google Analytics 4 (GA4) certification; Power BI Data Analyst Associate; Tag Management (GTM) proficiency.
• Marketing/Growth: Google Ads, Meta Ads, SEO (e.g., BrightEdge/SEMRush Academy), Adobe or HubSpot credentials.
• Security & Compliance: ISO 27001 awareness; POPIA (South Africa) and GDPR compliance knowledge.
• Accessibility: WCAG 2.1/2.2 practitioner course or equivalent

Tools Proficiency (examples)

• Cloud/Architecture: AWS Solutions Architect Associate or Azure Administrator/Architect; Google Cloud Architect (nice-to-have).
• Web & DevOps: ITIL (service management), Agile/Scrum Product Owner/PM; Kubernetes basics if microservices are in play.
• Analytics & Data: Google Analytics 4 (GA4) certification; Power BI Data Analyst Associate; Tag Management (GTM) proficiency.
• Marketing/Growth: Google Ads, Meta Ads, SEO (e.g., BrightEdge/SEMRush Academy), Adobe or HubSpot credentials.
• Security & Compliance: ISO 27001 awareness; POPIA (South Africa) and GDPR compliance knowledge.
• Accessibility: WCAG 2.1/2.2 practitioner course or equivalent.

About SYSPRO

SYSPRO is a leading, global Enterprise Resource Planning software provider that was established in 1978. SYSPRO specializes in key manufacturing and distribution industries. With a strong commitment to channel partner growth and offices in the United States, Canada, Africa, the UK, Asia, and Australasia, SYSPRO customers are backed by a team of global experts who drive maximum value out of IT systems and business solutions. When you work at SYSPRO, it’s more than just a job. You are part of a global force that uses innovation to enhance the way businesses operate. And we have fun doing it