Digital Marketing Specialist Talent Pool

OneMCI; Cape Town; On-site; ZAR 200 000 - 300 000; Full time

Job summary

A leading global marketing firm in Cape Town is seeking a Digital Marketing Specialist to enhance brand awareness and drive lead generation through multi-channel marketing initiatives. The ideal candidate will have a Bachelor's degree in Marketing and at least 2 years of B2B marketing experience, alongside strong analytical skills and proficiency in digital ad platforms. This role offers opportunities for professional growth and a supportive work environment.

Benefits

Annual Leave

Health Benefits

Career Growth

Paid Training

Positive Work Environment

Casual Dress Code

Qualifications

• 2 years of experience in B2B marketing required.
• Strong ability to analyze campaign performance and generate reports.
• Excellent communication and collaboration abilities are essential.

Responsibilities

• Execute SEO, PPC and LinkedIn ad campaigns targeting B2B audiences.
• Assist with email nurturing and automation workflows.
• Analyze campaign performance and generate reports.

Skills

B2B marketing

SEO

PPC campaigns

LinkedIn Ads

Google Ads

analytical skills

communication skills

Education

Bachelor's degree in Marketing

Tools

Marketing automation tools

Job description

LOCATION

Cape Town ZA

POSITION OVERVIEW

At MCI we are committed to fostering an environment where professionals can build meaningful careers, access continuous learning and development opportunities and contribute to the success of a globally expanding, industry‑leading organization.

We're seeking a Digital Marketing Specialist to plan, execute and optimize multi‑channel B2B marketing. This role will manage digital initiatives across platforms such as email, social media, paid advertising and web to drive brand awareness, strengthen market authority and generate qualified leads. You’ll leverage analytics and performance insights to refine strategies ensuring maximum ROI and continuous growth.

To be considered for this role you must complete a full application on our company careers page, including all screening questions and a brief pre‑employment test.

POSITION RESPONSIBILITIES

• Execute SEO, PPC and LinkedIn ad campaigns targeting B2B audiences.
• Assist with email nurturing and automation workflows.
• Support content campaigns including webinars and case studies.
• Analyze campaign performance and generate reports.
• Research industry trends and competitors for optimization insights.

CANDIDATE QUALIFICATIONS

All positive and driven applicants are encouraged to apply. The ideal candidates for this position are highly motivated, dedicated and should possess the following qualities:

• Bachelor’s degree in Marketing, Digital Media or related field, or equivalent experience.
• 2 years of experience in B2B marketing.
• Proficiency in LinkedIn Ads, Google Ads and marketing automation.
• Strong analytical and reporting skills.
• Understanding of lead generation funnels and conversion metrics.
• Excellent communication and collaboration abilities.

CONDITIONS OF EMPLOYMENT

All MCI Locations

• Must be authorized to work in the country where the job is based.

Subject to the program and location of the position.

• Must be willing to submit up to a LEVEL II background and / or security investigation with a fingerprint. Job offers are contingent on background / security investigation results.
• Must be willing to submit to drug screening. Job offers are contingent on drug screening results. (Does not apply in Canada)

COMPENSATION & BENEFITS

At MCI we believe that your hard work deserves recognition and reward. Our compensation and benefits packages are designed to be competitive and to grow with you over time. Starting compensation is based on experience and we offer a variety of benefits and incentives to support and reward our team members.

What You Can Expect from MCI

• Annual Leave: Earn paid time off to rest, recharge or attend to personal matters.
• Health Benefits: After probation employees qualify for medical insurance. This gives access to general practitioners, chronic medication, basic dental and optical care, and emergency services.
• Career Growth: We prioritize internal promotions and offer clear pathways for advancement across departments.
• Paid Training: Gain valuable skills and knowledge while earning a salary.
• Positive Work Environment: Join a collaborative, team‑oriented culture that values engagement and support.
• Casual Dress Code: Enjoy a relaxed dress policy that lets you work comfortably.

PHYSICAL REQUIREMENTS

This job operates in a professional office environment. While performing the duties of this job the employee will be largely sedentary and will be required to sit/stand for long periods while using a computer and telephone headset. The employee will be regularly required to operate a computer and other office equipment including a phone, copier and printer. The employee may occasionally be required to move about the office to accomplish tasks; reach in any direction; raise or lower objects; move objects from place to place; hold onto objects and move or exert force up to forty (40) pounds.

REASONABLE ACCOMMODATION

Consistent with the Americans with Disabilities Act (ADA) it is the policy of MCI and its affiliates to provide reasonable accommodations when requested by a qualified applicant or employee with a disability unless such accommodations would cause undue hardship. The policy regarding requests for reasonable accommodation applies to all aspects of employment. If reasonable accommodations are needed please contact Human Resources.

DIVERSITY AND EQUALITY

At MCI and its subsidiaries we embrace differences and believe diversity is a benefit to our employees, our company, our customers and our community. All aspects of employment at MCI are based solely on a person's merit and qualifications. MCI maintains a work environment free from discrimination where employees are treated with dignity and respect. All employees share in the responsibility for fulfilling MCI's commitment to a diverse and equal opportunity work environment.

MCI does not discriminate against any employee or applicant on the basis of age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation or any other characteristic protected by applicable laws, regulations and ordinances, and will consider for employment qualified applicants with criminal histories in a manner consistent with local and federal requirements.

MCI will not tolerate discrimination or harassment based on any of these and will adhere to these principles in all aspects of employment including recruitment, hiring, training, compensation, promotion, benefits, social and recreational programs and discipline. In addition it is the policy of MCI to provide reasonable accommodation to qualified employees who have protected disabilities to the extent required by applicable laws, regulations and ordinances where an employee works.