Senior Marketing Manager – Futures Trading Platform

KGI SECURITIES (SINGAPORE) PTE. LTD.; Singapore; On-site; SGD 90,000 - 120,000; Full time

Job summary

A leading financial institution in Singapore is seeking a Senior Marketing Manager to develop and drive integrated marketing strategies for its new retail futures trading platform. This role presents an exciting opportunity to build a brand from the ground up, lead multi-channel marketing campaigns, and influence user growth in a dynamic industry. The ideal candidate has over 7 years of experience in performance marketing, a passion for digital acquisition, and the ability to thrive in ambiguous environments.

Benefits

Career Growth

Ownership & Autonomy

Impact from Day One

Qualifications

• 7+ years of experience in performance marketing or growth.
• Proven track record of driving user growth.
• Comfortable with ambiguity and energized by building.

Responsibilities

• Develop and execute integrated marketing strategies.
• Lead multi-channel campaigns including digital and social.
• Build a compelling brand identity and oversee content creation.

Skills

Performance marketing

Growth strategies

Digital acquisition

Data-driven optimization

Campaign management

Education

Bachelor’s Degree in Marketing, Communications, or related field

Tools

Google Ads

LinkedIn Ads

Email automation tools

Job description

About the Role

We’re not just hiring a marketer. We’re looking for abuilder, storyteller, and growth architect— someone who can design, test, and scale the growth engine of an entirely new business.

AsSenior Marketing Manager, you’ll partner with Product, Design, and Operations to launch and grow KGI’snext‑generation retail futures trading platform. This is a rare0 → 1 opportunity: no legacy systems, no outdated playbooks, no “this is how it’s always been done.” You’ll be the onewriting the playbookand shaping how we grow from day one.

Why This Role Matters

The futures trading space is evolving rapidly, and KGI is investing in building a platform forambitious, modern traders. Your work will directly influence how thousands of traders discover, trust, and engage with our platform. This is your chance to:

• Shape a brand from scratchin one of the most competitive industries.
• Drive impact at scalewith the backing of a leading financial institution.
• Be part of a founding teamthat’s redefining how retail traders access futures markets.

What You’ll Do

Strategy & Planning

• Develop and execute integrated marketing strategies aligned with business goals.
• Develop go to market strategy in key Asian markets and America.
• Own the annual marketing plan, budget, and performance tracking.
• Manage a six‑figure marketing budget to strategically acquire and convert tens of thousands of clients.

Campaign Management

• Lead multi‑channel campaigns (digital, social, events, PR, partnerships).
• Optimize campaigns for ROI using data‑driven insights and experimentation.

Brand & Content

• Build a compelling brand identity and ensure consistency across all touchpoints.
• Oversee content creation — from thought‑leadership articles to video campaigns.

Digital Marketing

• Manage paid media (Google Ads, LinkedIn, Meta), SEO/SEM, and email automation.
• Track and optimize KPIs such as CAC, LTV, conversion rates, and engagement.

Who You Are

• 7+ years of experience in performance marketing, growth, or digital acquisition (fintech or trading experience is a plus).
• Proven track record of driving user growth — whether fromzero to tractionor scaling an existing product to new heights.
• Both astrategist and an operator— you can design the system and run it.
• Comfortable with ambiguity and energized by building where nothing exists yet.
• Bachelor’s Degree in Marketing, Communications, Digital Media, or related field.

Why Join Us

• Impact from Day One:Your work will directly shape the trajectory of a new business.
• Ownership & Autonomy:Freedom to design and execute without legacy constraints.
• Career Growth:Be part of a high‑visibility initiative with opportunities to grow into a leadership role as the platform scales.
• Energy & Culture:Join a founding team that thrives on innovation, collaboration, and bold thinking.
• Backed by Strength:Build something new with the resources and credibility of KGI Securities.

If you’re excited by the idea ofbuilding a business from the ground up — not just running ads — we’d love tohear from you.