Sales Enablement Associate, APAC

360T ASIA PACIFIC PTE. LTD.; Singapore; On-site; SGD 50,000 - 70,000; Full time

Job summary

A leading financial services firm in Singapore is seeking a Marketing Specialist to create compelling marketing materials that highlight the firm's differentiators in the market. This role involves extensive collaboration with sales, planning events, and implementing integrated marketing programs across the APAC region. Ideal candidates should have a degree in Marketing or Communications, strong design skills, and 2-5 years of experience in B2B marketing. You will also need excellent communication and project management abilities.

Qualifications

• 2-5 years of experience in developing content-based, client-centric marketing campaigns.
• Highly motivated, team player, and creative.
• Ability to manage priorities against tight deadlines.

Responsibilities

• Create pitch decks and sales content with sales and product heads.
• Plan and manage APAC marketing events and campaign tracking.
• Implement integrated marketing programs and monitor effectiveness.

Skills

Strong design skills (Powerpoint, inDesign, Adobe)

Significant experience in integrated B2B marketing

Good financial Markets and industry knowledge

Excellent written and verbal communication skills

Strong project management skills

Education

Degree in Marketing, Communications, or a related field

Job description

Content Creation

• Working with sales and product heads to help create pitch decks and other materials which succinctly and visually outline 360T’s key differentiators.
• Coordinating with business analytics and internal experts to find relevant data which can be embedded within sales content.
• Creating content for internal distribution around press releases, new technology releases or product launches
• Creating content before and after industry events to help drive sales engagement.

Sales Operations

• Assisting with the tracking of sales opportunities and streamlining of the sales lifecycle within the CRM.
• Creating, monitoring and tracking sales campaigns.
• Analysis of existing client performance.

Events Management

• Plan, prepare, organise, control, track results and evaluate APAC digital and in-person events, specifically trade shows to drive company and marketing objective
• Work cross functionally with the sales teams, key executives, partnerships and communications on key marketing events
• Support work and align with global marketing team to plan event fromthe sales briefingto invoice according to requirements, target audience and objectives for APAC region
• Provide input to ensure events are integrated thoughtfully into marketing messaging and campaigns
• Prepare project timelines and ensure strict adherence
• Make sure the company gets the best possibility to present itself and all products at conferences and propose suggestions to enhance the event’s success
• Measure, analyze and report on strategic effectiveness and return on investment for event programs

General Marketing

• Implement integrated marketing programs and collaborate with local and overseas resources to ensure delivery of the marketing plan in APAC
• Participate in the preparation of the APAC marketing plan
• Create company presentations and participate in designing company brochures
• Manage, implement and monitor all marketing measures

Skills & Requirements

• Degree in Marketing, Communications, or a related field of study
• Strong design skills (Powerpoint, inDesign, Adobe)
• Significant experience in integrated B2B marketing
• Highly motivated, entrepreneurial spirit, team playerand creative
• Good financial Markets and industry knowledge
• 2 – 5 years’ experience in developing content-based, client-centric and sales supporting marketing campaigns, including the ability to help originate content and/or adapt content for local industry relevance are key skills
• Excellent written and verbal communication skills
• Strong project management skills to oversee production workflow, timelines and schedules: ability to manage priorities against tight deadlines