Regional BI Marketing Lead — Global Growth & Hybrid Work

Coface; Singapore; Hybrid; SGD 100,000 - 130,000; Full time

Job summary

A global leader in trade solutions is seeking a Business Information Marketing Manager in Singapore. This role requires leading innovative marketing strategies to boost brand awareness and drive revenue growth. Ideal candidates should have over 8 years of experience in B2B marketing, specifically in the Asia Pacific region, and possess strong project management and analytical skills. This position offers a flexible hybrid working model, competitive salary, and comprehensive benefits including health care.

Benefits

Flexible working model

Opportunities for training and development

Health care

Qualifications

• 8+ years of experience in B2B marketing demand generation in Asia Pacific.
• Experience on both business and agency side is advantageous.
• Experience managing paid media, social, and events.

Responsibilities

• Plan and execute marketing strategies to increase demand.
• Liaise with the Global Marketing team for targeted campaigns.
• Develop content to support marketing initiatives.

Skills

B2B marketing demand generation

Data and Business Intelligence

Marketing technology (Eloqua, CMS, CRM)

Project management

Analytical skills

Communication skills

Collaboration and stakeholder management

Education

Bachelor’s degree in Marketing or Communications

Tools

Eloqua

CRM

Adobe

Canva

Job description

A global leader in trade solutions is seeking a Business Information Marketing Manager in Singapore. This role requires leading innovative marketing strategies to boost brand awareness and drive revenue growth. Ideal candidates should have over 8 years of experience in B2B marketing, specifically in the Asia Pacific region, and possess strong project management and analytical skills. This position offers a flexible hybrid working model, competitive salary, and comprehensive benefits including health care.