Marketing Manager (SEA)

Hospitable.com; Singapore; On-site; USD 60,000 - 90,000; Full time

Job summary

A leading blockchain company seeks a Marketing Manager for Southeast Asia to build and manage communities, drive growth marketing initiatives, and coordinate between teams. Ideal candidates have 2+ years in marketing roles, strong communication skills, and a good understanding of crypto culture.

Benefits

High-impact marketing team

Autonomy and ownership in a flat team structure

Results-driven and remote work culture

Growth opportunities

Qualifications

• 2+ years in community and digital marketing roles.
• Proven history launching or managing marketing initiatives.
• Flexible with working hours and responsiveness to the crypto community.

Responsibilities

• End-to-end campaign execution from strategy to performance tracking.
• Manage and grow local communities via social media platforms.
• Plan and manage online and offline events.

Skills

Community management

Content strategy

Growth marketing

Events

Fluency in English

Tools

Telegram

Facebook

Instagram

Job description

Position: Marketing Manager (Southeast Asia)

Job Type: Full-time

Region Focus: Southeast Asia (SEA)

Experience Required: 2+ years in community/marketing roles

Key Area: Community management, content strategy, growth marketing, events

• End-to-End Campaign Execution: From strategy and brief to execution and performance tracking.
• Growth & Experimentation: Launch creative ideas across content, channels, and campaigns to drive acquisition.
• Community Building:
• Manage and grow local communities via Telegram, Facebook, Instagram, etc.
• Moderate forums/chat groups to improve engagement and sentiment.
• KOLs & Affiliates: Identify and manage key opinion leaders and affiliate partnerships.
• Incentive Programs: Develop programs to increase engagement and attract users.
• Cross-Team Collaboration: Act as liaison between Binance teams (BD, Marketing, Ops) and local community volunteers ("Angels").
• Events: Plan and manage both online and offline events.
• Budget Management: Oversee vendor relationships, inventory, invoicing, and event finance.
• 2+ years of experience in community building and digital marketing.
• Proven history launching or managing initiatives like:
• Crypto-savvy: Good understanding of crypto culture, terminology, trends.
• Tech-Savvy Communicator: Strong writing, moderation, and social engagement skills.
• Experience with Telegram, Facebook, Instagram, newsletters, etc.
• Flexible with working hours — responsive to a global and active crypto community.
• Fluency in English (other SEA languages are a plus).
• Great organizational and time management skills.
• World leader in blockchain innovation and crypto exchange volume.
• Join a high-impact marketing team building the Web3 future in SEA.
• Flat team structure = more autonomy and ownership.
• Results-driven, remote work culture with growth opportunities.

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