Marketing Executive - Events

ASPIRE GLOBAL NETWORK PTE. LTD.; Singapore; On-site; SGD 100,000 - 125,000; Full time

Job summary

A leading marketing solutions provider in Singapore seeks a Marketing Executive to develop and implement innovative marketing strategies. The ideal candidate will have 2-3 years of experience in the MICE industry, excellent communication skills in English and Mandarin, and a strong creative background. Responsibilities include executing multi-channel campaigns, driving social media engagement, and managing PR strategies. This is a dynamic role with opportunities for growth.

Qualifications

• 2-3 years of experience in the MICE industry.
• Strong creative eye with hands-on marketing plan execution.
• Highly organized with attention to detail.
• Excellent written and verbal communication skills.
• Fluent in English and Mandarin.

Responsibilities

• Develop and implement a results-driven marketing strategy.
• Execute multi-channel campaigns and track performance.
• Lead creative processes for marketing materials.
• Collaborate with strategic partners for co-branded campaigns.
• Drive social media strategy for community engagement.
• Manage and grow marketing databases.
• Manage digital marketing campaigns for online presence.
• Own the PR strategy and manage media relationships.
• Drive registrations and revenue through attendee marketing.

Skills

Marketing strategy development

Campaign execution

Creative process leadership

Social media strategy

Database management

Bilingual communication (English and Mandarin)

Project management

Job description

Responsibilities

• Develop and implement a results-driven marketing strategy.
• Execute multi-channel campaigns (email, social, digital, PR, and more) and track/report campaign performance.
• Lead creative processes for marketing materials — from concept to execution — across print and digital.
• Collaborate with strategic partners to develop co-branded campaigns and lead generation strategies.
• Drive social media strategy to enhance community engagement, interaction, and brand presence.
• Manage and grow marketing databases and support data segmentation efforts.
• Manage paid and organic digital marketing campaigns to build a strong online presence.
• Own the PR strategy, manage press lists, build media relationships and drive consistent media coverage.
• Be responsible for all attendee, delegate, and visitor marketing to drive registrations and revenue, including pricing strategy and forecasting.

About You

• 2–3 years of experience in the MICE (Meetings, Incentives, Conferences & Exhibitions) industry.
• Strong creative eye with hands-on experience executing marketing plans.
• Highly organised, able to manage multiple projects with strong attention to detail.
• Excellent written and verbal communication skills.
• Fluent in English as well as spoken & written Mandarin as you would be managing and liaising with China counterparts.
• Comfortable working across digital marketing fundamentals.

If you are interested in this role, click apply and we look forward to hearing from you!

EA License No.: R1114955

Agency License No.: 11C4388