Director, Marketing

Gartner; Singapore; Hybrid; SGD 120,000 - 160,000; Full time

Job summary

A leading global research and advisory company is seeking an experienced Director of B2B Marketing for the Asia Pacific and Japan region. This role involves developing marketing strategies and leading initiatives to drive revenue growth. The ideal candidate has over 10 years of B2B marketing experience, strong team management skills, and an entrepreneurial mindset. A competitive salary and various benefits are offered in a hybrid work environment.

Benefits

Competitive salary

Generous paid time off

Employee Assistance Program (EAP)

Qualifications

• 10+ years of direct experience in related B2B marketing roles.
• 5+ years managing a team.
• Ability to implement and manage marketing plans with success.
• Strong analytical skills and a data-driven mindset.

Responsibilities

• Assess a market landscape and create integrated marketing plans.
• Create strategy for APJ region including messaging and offers.
• Lead global marketing plans for assigned programs.
• Develop KPIs and targets for functions supporting the business.

Skills

B2B marketing experience

Team management

Analytical skills

Communication skills

Project management

Customer-centric mindset

Entrepreneurial mindset

Education

Bachelor’s degree in business or marketing

Job description

Overview

About this role: Global Sales Strategy & Operations (GSSO) is the team that helps shape Gartner's mission-critical sales priorities and works with sales leaders to drive tactical and analytical insights. As an associate on the GSSO team, you will be at the forefront of Gartner's ongoing transformation of its sales force, contributing to a global organization that delivers approximately $4.9B in annual revenue. You will partner with business leaders across Gartner to support a global sales force of more than 5,000 associates who sell to every major function, industry and market sector around the world. This role is part of the Global Marketing team in GSSO focused on driving topline revenue and increasing seller productivity. Our Global Marketing team accelerates sales activity by attracting, engaging, and converting prospects through the delivery of compelling Gartner insights and experiences across the buyer journey.

What You Will Do

We’re looking for an experienced Director of B2B Marketing to lead our Asia Pacific & Japan (APJ) region. The candidate will have a strong executive presence. We are seeking a Marketing leader with proven experience in developing comprehensive marketing strategies for buyers in IT organizations, including, but not limited to, multichannel campaigns and buyer journeys to drive lead generation and appointments, sales enablement, and event support. We value a collaborative leader with a passion for customer-centric marketing and sales productivity.

• Assess a market landscape and create focused, integrated marketing plans.
• Create strategy for APJ and assigned IT role(s) including messaging, offers, digital buyer journeys, enablement, and promotional plans to drive prospect conversion and revenue growth.
• Collaborate effectively in a matrixed environment with Sales, Product, Research, and global marketing partners to align marketing activities and priorities.
• Lead global marketing plans for assigned global program and/or role, in addition to regional programming.
• Execute leveraging various centers of excellence.
• Be operationally excellent by presenting plans, forecasts, and writing clear, succinct, and compelling performance reviews describing Marketing initiatives and insights to evaluate and optimize performance for leadership.
• Develop KPIs, goals, and targets for functions supporting the solution business.
• Develop test plans to optimize and innovate marketing programs.
• Coordinate activities and plans with Conferences Marketing, Experiential Marketing and Global Marketing campaigns.
• Prioritize effectively in a fast-paced environment, while maintaining a strong team culture across APJ.

What You Will Need

• Bachelor’s degree in business or marketing.
• 10+ years of direct experience in related B2B marketing roles.
• 5+ years managing a team.
• Ability to effectively present information and respond to questions from senior management, managers, clients, and customers.
• Ability to implement and manage marketing plans, with a proven track record of success across the APJ region.
• Ability to influence and partner with internal business partners on strategic product objectives and challenges; energy and positive attitude to work with varying stakeholders to achieve outcomes.
• Proven success managing projects with shared service organizations.
• Strong analytical skills and a data-driven mindset.
• Excellent communication and collaboration skills.
• Entrepreneurial mindset with the ability to spot original branding opportunities.
• Always looking to improve and a get-it-done attitude.

What you will get

• Competitive salary, generous paid time off, charity match program, group medical insurance, parental leave, Employee Assistance Program (EAP) and more.
• Collaborative, team-oriented culture that embraces diversity.
• Professional development and opportunities for growth.

Who are we?

At Gartner, Inc. (NYSE:IT), we guide the leaders who shape the world. Our mission relies on expert analysis and bold ideas to deliver actionable, objective insight, helping enterprise leaders and their teams succeed with their mission-critical priorities. Since our founding in 1979, we’ve grown to more than 21,000 associates globally who support ~14,000 client enterprises in ~90 countries and territories. We hire associates with the intellectual curiosity, energy, and drive to make a difference. The bar is high, and so is the impact you can have here.

What makes Gartner a great place to work?

Our sustained success creates opportunities to grow professionally and flourish personally. We have a vast market potential and an exciting trajectory. We hire remarkable people who collaborate and win as a team with a unifying goal to deliver results for our clients. Our teams are inclusive and diverse, and we invest in leaders who bring out the best in you and the company, enabling us to multiply our impact. We are recognized worldwide as a great place to work.

What do we offer?

Gartner offers world-class benefits, competitive compensation, and rewards for top performers. In our hybrid work environment, we provide flexibility to work virtually when productive and to collaborate in our vibrant office community when needed.

Ready to grow your career with Gartner? Join us.

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