Brand Marketing Specialist (FMCG Industry)

TALENT TRADER GROUP PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading recruitment firm in Singapore seeks an experienced marketing professional to develop and implement product and brand marketing strategies for their product categories. The ideal candidate will have 3-5 years of brand marketing experience in the FMCG consumer healthcare industry. Responsibilities include designing marketing strategies and analyzing market trends. Interested candidates should apply via email.

Qualifications

• At least 3 - 5 years of brand and product marketing experience, preferably from FMCG consumer healthcare industry.

Responsibilities

• Develop and implement product and brand marketing strategies.
• Design and execute marketing strategies for new product launches.
• Gather market insights to inform marketing campaigns.

Skills

Brand marketing experience

Product marketing strategy

Market research

Analytics data interpretation

Education

Degree in Marketing, Business Management, Nutrition or related field

Job description

Responsibilities

• Develop and implement product and brand marketing strategies for assigned product categories.
• Design and execute marketing strategies, product life cycles and commercial innovations for new product launches.
• Examine trends, competitor market research, and industry practices for development of products.
• Gather market insights from analytics data to inform the creation of future marketing campaigns and market plans, along with improvement suggestions and ideas.
• Work on marketing campaigns, budgets, and strategies.
• Ensure that new product content is announced and marketed consistently across all social media platforms.
• Organize and run product campaigns, programs and events to ensure the overall objectives achieved.
• Coordinate and arrange product trainings for sales team members.
• Ad hoc duties assigned.

Requirements

• Degree in Marketing, Business Management, Nutrition or related field
• At least 3 - 5 years of brand and product marketing experience, preferably from FMCG consumer healthcare industry

Interested candidates who wish to apply for the advertised position, please send in your updated resume to [e-mail]

EA License No: 13C6305
Reg. No.: R24120209 (GAN CHYE SHEN)

For candidate who applied for the advertised position is deemed to have consented to us that we may collect, use or disclose your personal information for purpose in connection with the services provided by us.