Assistant Vice President - Marketing

Lighthouse Canton; Singapore; On-site; SGD 80,000 - 120,000; Full time

Job summary

A global investment institution in Singapore is seeking an Assistant Vice President, Marketing to drive regional marketing activities. This role involves supporting omni-channel marketing campaigns and collaborating with senior management to capture business opportunities. The ideal candidate has a background in Fintech or Financial Services, possesses strong project management and marketing skills, and is proficient in Chinese to engage with Mandarin-speaking stakeholders. This position provides significant professional development opportunities within an expanding structure.

Qualifications

• Minimum 3 years of marketing experience in relevant industries.
• Understanding of financial services and various financial instruments.
• Ability to manage multiple complex projects.

Responsibilities

• Support and execute the group’s global omni-channel marketing activities.
• Drive and develop content and marketing materials.
• Manage and execute day-to-day marketing activities.

Skills

Marketing experience in Fintech

Strong commercial acumen

Project management skills

Interpersonal skills

Chinese proficiency

Job description

Lighthouse Canton is a global investment institution offering wealth and asset management services. Led by an experienced senior management team, we work with clients across geographies from our Singapore, London, Dubai, and India offices.

We provide our clients and investors with data-backed, well-researched investment guidance, aided by our robust institutional framework. No matter what a client's specific need, we bring the same diligence and care, working together to achieve sustainable goals.

We are seeking a dynamic and results-driven Assistant Vice President, Marketing to join our team during this exciting phase of growth to drive our Southeast Asia & North Asia marketing activities. In this role, you will be instrumental in shaping and executing omni-channel marketing campaigns that drive regional business growth. Working closely with senior management and key stakeholders across the organization, you will support strategic marketing initiatives that capture new business opportunities and scale our market presence. The ideal candidate will bring a comprehensive understanding of modern marketing disciplines, combining strategic thinking with hands-on execution capabilities. You will have the autonomy to make meaningful impact while collaborating with leadership to deliver campaigns that are both effective and innovative. This position offers significant scope for professional development and career progression as we continue to expand our operations in Singapore and beyond.

Key Responsibilities

• Reporting to the VP of Marketing, you will support and help execute the group’s global omni channel marketing activities including PR, digital & social, events and internal communications, with strong focus on localizing activities to drive marketing and brand presence for the business in South East Asia and North Asia.
• Drive and develop content and marketing materials for South East Asia and North Asia wealth and asset management clients.
• Manage and execute day-to-day marketing activities, ensuring timely delivery and quality standards.
• Coordinate with external resources and vendors such as PR agencies, design agencies, website developers, translators, etc for high-quality marketing materials and campaign assets and smooth delivery of marketing campaigns.
• Work closely with key stakeholders and internal teams including relationship managers, investment consultants, portfolio/fund managers, institutional sales, investor relations to manage and implement marketing activities and processes to support business activities.
• Liaise with regional and global teams to ensure brand consistency and campaign alignment.
• Coordinate marketing and branding activities for corporate events, client engagement programs, and roadshows. Managing event logistics, vendor coordination, and on-site execution.

Key Requirements

• Minimum 3 years of marketing experience in Fintech, Financial Services, Asset/Wealth Management, Private/Investment Banking industry.
• Understanding of financial services and various financial instruments.
• Strong commercial acumen, with a proven track record of delivering successful campaigns that meet or exceed business objectives.
• Strong understanding and experience of marketing operations and digital marketing with a rounded and solid understanding of different marketing techniques.
• Strong project management skills and problem-solving ability, including metrics-driven thinking.
• Strong organization and project management skills and the capacity to manage multiple complex projects at once.
• Good interpersonal and relationships skills, with the ability to influence others in a collaborative and positive manner to achieve results in a cross-functional setting.
• Excellent written and verbal communication skills.
• Chinese proficiency (both written and spoken) is required to communicate with Mandarin-speaking stakeholders in Greater China region.
• Strong desire to learn along with professional drive.

If the above resonates with you, we would be delighted to hear from you. Please click "Apply" with your updated CV attached if you believe your experience and interests align with this role. Feel free to share this opportunity with anyone who may be a strong fit.

All information will be treated with the strictest confidentiality. We regret to inform that only shortlisted candidates will be contacted.