Growth-Driven Head of Marketing (Fintech)

Ipf Digital; Xico; Presencial; MXN 600,000 - 800,000; Jornada completa

Descripción de la vacante

A financial services company in Xico, Mexico, is looking for a Head of Marketing to develop and execute the digital marketing strategy. This role involves collaborating with leadership teams to drive customer growth, managing marketing partners, and building a high-performance team. The ideal candidate will have 7-10 years in senior marketing roles, a strong data mindset, and the ability to influence senior managers. This position offers an opportunity to thrive in a dynamic environment focused on financial inclusion.

Formación

• 7-10 years in senior marketing roles focused on digital marketing.
• Ability to influence senior managers and gain buy-in.
• Experience leading teams and scaling operations.

Responsabilidades

• Develop and execute the end-to-end marketing strategy.
• Measure and optimize marketing campaigns against goals.
• Build and lead a high-performance marketing team.

Conocimientos

Results driven; turning insight into action.

Proven track record in senior marketing roles

Data mindset with the ability to analyze and interpret information.

Strong interpersonal skills

Strategic mindset for long-term marketing plans

Financial acumen and ability to track marketing expenditures

Excellent communication skills

Descripción del empleo

A financial services company in Xico, Mexico, is looking for a Head of Marketing to develop and execute the digital marketing strategy. This role involves collaborating with leadership teams to drive customer growth, managing marketing partners, and building a high-performance team. The ideal candidate will have 7-10 years in senior marketing roles, a strong data mindset, and the ability to influence senior managers. This position offers an opportunity to thrive in a dynamic environment focused on financial inclusion.