Chief Marketing Director

beBeeMarketing; Tijuana; Presencial; MXN 400,000 - 600,000; Jornada completa

Descripción de la vacante

A dynamic marketing firm in Tijuana is seeking a seasoned Marketing Leader to spearhead marketing strategies and optimize lead conversion. The candidate should have over 7 years in marketing and more than 5 years in a leadership capacity. Responsibilities include developing multi-channel marketing strategies, managing external partnerships, and collaborating to enhance conversion rates. The firm offers a competitive salary, benefits, and opportunities for professional growth.

Servicios

Opportunity to drive business growth

Collaborative work environment

Ongoing training and development

Formación

• 7+ years of experience in marketing with large-scale campaigns.
• 5+ years in a leadership role managing marketing and operations.
• Deep fluency with digital marketing platforms.

Responsabilidades

• Develop and execute marketing strategies across multiple channels.
• Manage external vendors and advertising partners.
• Collaborate with Intake leadership to improve conversion rates.
• Build dashboards and reporting systems for marketing functions.

Conocimientos

Digital marketing platforms

High-volume campaign management

Lead conversion strategies

Performance oversight

Herramientas

Google Ads

Meta

CRM systems

Analytics tools

Descripción del empleo

Marketing Leader

We are seeking a seasoned marketing professional to lead our firm's marketing strategy and intake optimization. The ideal candidate will have experience in high-volume marketing environments and understand how to convert leads into cases efficiently.

Responsibilities

• Develop and execute a comprehensive marketing strategy across multiple channels, including digital, paid media, SEO, TV, social, and referral.
• Manage external vendors, advertising partners, and agencies with strict performance oversight.
• Collaborate with Intake leadership to improve conversion rates, responsiveness, and qualification processes.
• Build and maintain dashboards, KPIs, and reporting systems across marketing and intake functions.

Requirements

• 7+ years of experience in marketing, with a proven track record of managing large-scale campaigns.
• 5+ years in a leadership role managing both marketing and operations teams.
• Deep fluency with digital marketing platforms (Google Ads, Meta, CRM/Intake systems, analytics tools).
• Proven success in managing intake performance and lead conversion in a high-volume environment.

Benefits

• Opportunity to drive business growth and contribute to the firm's success.
• Collaborative work environment with a talented team.
• Ongoing training and development opportunities.

What We Offer

A competitive salary and benefits package, as well as opportunities for advancement and professional growth.