Performance Marketing Manager

Nacre Capital; Remoto; Tempo pieno

Descrizione del lavoro

A leading firm in luxury watch marketing is seeking a Digital Performance Marketing Manager to enhance customer acquisition through innovative digital strategies. The role involves running multi-channel digital campaigns, optimizing paid media investments, and analyzing performance metrics to drive results. You will collaborate with diverse teams within a rapidly growing environment, offering flexibility with remote work options. Ideal candidates are data-driven individuals with a strong background in digital marketing. Competitive salary based on experience and skills.

Servizi

Competitive salary

Professional development opportunities

Exposure to a diverse team

Remote work flexibility

Competenze

• 2+ years of experience in digital marketing, preferably in e-commerce or tech platforms.
• Strong expertise in paid media and programmatic advertising.
• Excellent analytical skills to interpret data for decision making.

Mansioni

• Develop and execute digital marketing campaigns across various channels.
• Optimize SEM and organic search performance for website visibility.
• Track, measure, and analyze key performance metrics for optimization.
• Manage budgets for maximum ROI.

Conoscenze

Digital marketing

Data-driven decision making

Project management

Analytics

SEO

SEM

Conversion Rate Optimization

Formazione

Bachelor's degree in Business Management, Marketing & Communications

Strumenti

Google Analytics

Google Ads

Facebook Ads

HubSpot

Marketo

Descrizione del lavoro

1.000,00USD/yr - 2.000,00USD/anno

About EveryWatch

EveryWatch is a forward-thinking technology company, positioned in the field of luxury watches. The company provides data insights regarding multiple facets of the watch market, for the benefit of watch enthusiasts, collectors, retailers and major watch brands. By leveraging AI, advanced analytics, and proprietary digital tools, EveryWatch delivers market transparency, empowering users to make informed purchasing, investment and strategic decisions in the luxury watch space.

Position Overview

We are seeking a Digital Performance Marketing Manager to lead our paid media, growth, and acquisition efforts across multiple digital channels. This individual will play a key role in optimizing EveryWatch's marketing strategies to drive customer acquisition, engagement, and retention. The ideal candidate is data-driven, results-oriented, and passionate about leveraging digital marketing to scale an innovative technology platform within the luxury watch industry.

Key Responsibilities

• Performance Marketing Strategy: Develop and execute multi-channel digital marketing campaigns across paid search, social media, and display marketing to drive customer acquisition and revenue growth
• SEO & SEM Management: Optimize search engine marketing (Google Ads, etc.) and organic search performance to enhance visibility and drive traffic
• Paid Social & Retargeting: Manage and optimize paid social campaigns (Meta, LinkedIn, etc.) and remarketing efforts to improve engagement and conversion rates
• Analytics & Reporting: Track, measure, and analyze key performance metrics using Google Analytics, CRM, and marketing automation tools, ensuring continuous optimization
• Conversion Rate Optimization (CRO): Develop A/B testing strategies for landing pages, ads, and website elements to maximize conversions
• Budget Management: Oversee digital marketing budgets, ensuring optimal allocation of resources to maximize ROI
• Collaboration & Stakeholder Management: Work closely with content, product, and sales teams to align marketing initiatives with business goals
• Market & Competitor Analysis: Stay updated on industry trends, competitive landscape, and emerging digital marketing technologies to refine strategies

Requirements

• Bachelor's degree in Business Management, Marketing & Communications, or a related area of study
• 2 + years of experience in digital marketing, performance marketing, or growth marketing, preferably within an e-commerce, SaaS, or technology-driven platform
• Strong expertise in paid media, Google Ads, Facebook Ads, and programmatic advertising
• Proficiency in Google Analytics, Google Tag Manager, and marketing automation platforms (HubSpot, Marketo, etc.)
• Experience with SEO, SEM, and conversion rate optimization (CRO)
• Excellent analytical skills with the ability to interpret data, generate insights, and make data-driven decisions
• Strong project management skills with the ability to handle multiple campaigns simultaneously
• Experience in a startup or the venture capital space is a plus
• Excellent level of spoken and written English is a MUST
• Passion for luxury watches and the broader collector ecosystem is a plus

Benefits

• Competitive Salary: USD salary based on skills and expertise brought to the role
• Professional Development: Working at EverWatch offers the opportunity to work in a dynamic and rapidly growing company, providing ample room for professional growth and development
• Exposure to Diverse Team: The role offers exposure to working with a diverse team which can provide a broad range of insights and experience, contributing to a well-rounded professional background
• Remote Work Opportunity: The job description mentions the possibility of working remotely, which can provide a flexible work environment and the opportunity to work from anywhere. This flexibility can lead to a better work-life balance and increased productivity for individuals value remote work arrangements