Marketing Trainee

Beiersdorf AG; Milano; Ibrido; EUR 30.000 - 50.000; Part-time

Descrizione del lavoro

A leading skincare company in Milan is seeking a marketing intern to support market analysis, consumer profiling, and product adaptation. Candidates should be university students in Marketing or related fields, fluent in English, and possess strong analytical skills. This position involves collaboration with various departments and offers flexibility with a hybrid work model, requiring at least 3 days in the office.

Competenze

• University student in Marketing, Economics, or related fields.
• Fluent in English (spoken and written).
• Good analytical skills and strong command of Excel.
• Open-minded, proactive, and curious.
• Strong team player with good communication and problem-solving skills.
• Flexible, well-organized, and comfortable working in a dynamic environment.
• Availability for office in Milan (min. 3 days a week in office + 2 days home office).

Mansioni

• Conduct market analysis of relevant categories and identify consumer groups.
• Define consumer profiles and recommend product offerings.
• Support local adaptation of product artworks.
• Identify benefits of the product portfolio.
• Execute marketing strategies and cooperate with other departments.

Descrizione del lavoro

Your Tasks

You will support the team in:

• Conducting market analysis of the relevant categories (Deodorants, Bath & Shower, and NIVEA MEN) and identifying distinct consumer groups and potential buyers
• Defining consumer profiles and recommending tailored product offerings and positioning for selected target segments
• Supporting the local adaptation of product artworks
• Identifying and articulating the distinctive benefits of the product portfolio
• Executing marketing strategies across product offering, positioning, communication, and promotional activities, in cooperation with other departments

Your Profile

• University student in Marketing, Economics, or related fields
• Fluent in English (spoken and written)
• Good analytical skills and strong command of Excel
• Open-minded, proactive, and curious
• Strong team player with good communication and problem-solving skills
• Flexible, well-organized, and comfortable working in a dynamic environment
• Availability for office in Milan (min. 3 days a week in office + 2 days home office)

We kindly ask you to attach your CV in English.

At Beiersdorf, we want to help people feel good about their skin – and our commitment goes far beyond caring for skin. For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Labello. We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility for our consumers, our employees, the environment and society.

Behind every brand, every product and every accomplishment are our more than 20,000 employees. It is for them that we live an inclusive culture of respect and trust that is strongly aligned with our values – CARE, COURAGE, SIMPLICITY and TRUST. We also embrace diversity by valuing the uniqueness of each individual and being committed to equal opportunities for all.

Additional information